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2 weeks ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Direct message the job poster from Ecommerce EquationFractional Talent Manager, eCommerce EquationReady to own the Performance Marketing Game? Lets go.This isnt just another B2B Performance role.Were looking for a Senior Performance Marketing Lead who wants to help build the whole machine.Think strategy, execution, funnels, and team, and play a critical role in scaling it across two continents.Meta is your home turf. YouTube, Google, and LinkedIn? Youre all over it.CRM? Youve probably mapped more nurture journeys than you can count. You''re not here to run ads, you''re here to drive pipeline, lower CAC, and turn high-ticket B2B performance into a predictable, profitable engine.So? If you''re itching to lead a function, make your mark, and do the best damn work of your career then this is it!Who We Are (And Why Youll Want In!)Were not just another player in the ecommerce space, were the rocket ship behind some of Australias (and now Americas) most ambitious founder-led brands. Ecommerce Equation is one of the fastest-growing ecommerce education platforms out there, built for brands that are ready to stop winging it, and start scaling smart.Our thing? Blending world-class strategy with real-world implementation. We give our members the tools, systems, and frameworks to grow profitably, without the burnout, the guesswork, or the fluff. And the results? They speak for themselves. Weve helped hundreds of brands go from plateauing to skyrocketing and were only just getting started.At the helm is Jay Wright, a total weapon in the world of ecommerce. Ex-agency founder. Sharp strategist. Trusted coach. He built Ecommerce Equation for the brands he knows best, the ones with potential, grit, and big goals who just need the right support to go from chaos to clarity (and cash flow).And our crew? Were a high-growth team on a serious trajectory, scaling fast, thinking big, and building something thats changing the gameThe Three Pillars of Your Impact Performance Marketing at ScaleYoull lead the planning, execution, and optimisation of B2B paid strategies across Meta, Google, YouTube, LinkedIn, (and more) ensuring every campaign is driving the right leads in the right markets (hello, ANZ and North America). You know how to scale smart, test fast, and turn ads into revenue. Lead Generation that ConvertsYoull own the end-to-end strategy for attracting and converting high-volume and high-quality B2B leads across both the Ecommerce Equation and Jay Wright brands. From scroll-stopping content to dialled-in paid campaigns to value-packed virtual events, youll drive consistent MQL volume with tactics that actually work. Obsessed with the NumbersCPM, CPC, CPL, CVR, MQLs, CAC. These arent just acronyms, theyre your dashboard. Youll dive deep into the data, track every touchpoint in HubSpot, and make performance decisions that maximise ROI, reduce acquisition costs, and fuel real growth.What Youll Lead, Build, and Own Paid Social? Youre the Architect.Meta is our core growth engine and youll be driving it. Launching, testing, optimising, and scaling across AU and US markets with serious precision. Full-Funnel Campaigns That Convert.YouTube, Google, LinkedIn. If its paid, its yours. Youll build campaigns that do more than drive awareness, they drive action. CRM That Doesnt Suck.Youll map and build conversion-first nurture journeys in HubSpot that turn cold leads warm, and warm leads into customers. Lead Gen with Serious Impact.Youll own our end-to-end B2B lead gen strategy across both Ecommerce Equation and Jay Wright, using content, ads, and events to fuel consistent, high-quality MQLs.From CPM to CAC, CPL to CVR , youll live in the metrics, make fast data-backed calls, and constantly push for better ROI.Youll work side-by-side with Sales, Product, and Member Success to make sure marketings not just performing, its driving revenue. Team Leadership with Fire.Youll lead and grow a creative, outcome-driven marketing team, a group that loves autonomy, accountability, and moving fast. Brand Building at Its Best.From Jays personal brand to Ecommerce Equations voice in the market, youll help shape content and messaging that builds authority, trust, and real connection.What You Bring to the Table7+ years deep in the performance marketing game, with a strong track record in high-volume, high-ticket B2B and founder-led businesses.A history of scaling paid campaigns that deliver (you know how to bring down acquisition costs and ramp up lead quality).Funnel mastery. From ad to action, youve built and optimised journeys that convert cold traffic into warm leads (and warm leads into happy customers).Data isnt just your friend, its your fuel. You live in the numbers and make smart, strategic calls off the back of them.Hands-on CRM and automation skills, with HubSpot in your toolkit (or something close).A sharp strategic brain, paired with a bias for action. Youre not afraid to ship, test, learn, and improve at speed.A collaborative vibe and the ability to thrive in founder-led, fast-moving teams where ownership is the name of the game.Whats in It for You (Besides Bragging Rights)Work directly with a bold founder and sharp leadership team to shape the future of a high-growth brand.Be at the forefront of ecommerce education, with access to world-class insights, frameworks, and networks.Fully remote and flexible, with a competitive package and clear growth opportunities.Join a smart, ambitious, good-vibes team that values ownership, creativity, and performance.This role is for someone whos ready to lead, not follow.To build, not babysit.And to be part of a rocket ship thats going places, fast.Apply now, or hit us up with your questions over at careers@ecommerceequation.com.au.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesMarketing ServicesReferrals increase your chances of interviewing at Ecommerce Equation by 2xGet notified about new Performance Specialist jobs in Sydney, New South Wales, Australia.Sydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 6 days agoDigital Strategy & Performance Professional (Relocation to Saudi Arabia)Sydney, New South Wales, Australia 2 weeks agoHealth Economics and Market Access / Sustainability SpecialistPerformance Manager Performance & Executive OfficeSydney, New South Wales, Australia 2 weeks agoSuperannuation Performance Analyst - ContractSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoDigital Performance Specialist - MarketingSydney, New South Wales, Australia 3 days agoSuperannuation Performance Analyst ContractSydney, New South Wales, Australia 3 days agoSydney, New South Wales, Australia 2 weeks agoBusiness Performance Manager - Plus FitnessSydney, New South Wales, Australia 2 months agoSydney, New South Wales, Australia 18 hours agoPerformance Lead- leading Independent AGANCYSydney, New South Wales, Australia 3 weeks agoSr. Performance Engineering Manager (CS e-STORAGE)Sydney, New South Wales, Australia 2 months agoStrategy & Market Specialist (Crude Oil)- Based in Saudi ArabiaSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 22 hours agoPerformance and Insights Manager - NSW Workers CompensationMillers Point, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 18 hours agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 2 weeks agoSales Account Manager - Strategy & Performance lead, Amazon AdsSydney, New South Wales, Australia 3 days agoSydney, New South Wales, Australia 5 days agoSydney, New South Wales, Australia 2 months agoSydney, New South Wales, Australia 2 weeks agoWere unlocking community knowledge in a new way. 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