Job Title

Apply now Job no: 502813Work type: Permanent - Full TimeLocation: MelbourneCategories: Sales, MarketingYour ImpactAsahi Beverages is on the hunt for an experienced Senior Category Planning Manager to lead our beer portfolio in this newly created role. Youll be responsible for building, delivering, and optimising annual category and commercial plans by channeldriving objective, insight-led strategies that unlock joint value for Asahi and our retail partners. This role is pivotal in aligning cross-functional teamsincluding Sales, Marketing, Finance, Demand Planning, and CS&Lto execute against our Medium-Term Plan (MTP) and annual budget with precision and impact.Key Responsibilities:Ownership and governance of Commercial Plan and resultsDevelop the 5P commercial plansCo-ordinate activation plans and calendar by category/channelLead the financial build across IBP horizons by categoryDefine and implement the strategic agenda for the category in conjunction with Marketing, Category Development and RGMGovern in year pricing and promotional plansBe accountable for voice of Customer/Channel & Category into Stage & Gate ProcessDrive innovation, activation, and big bet deliveryExecute initiatives and go to market tactics with excellence, adapting to changing market conditions and exploiting short term opportunitiesActively participate in planning and alignment sessions with Sales team to deliver optimised point of purchase strategies (5Ps) in line with annual budgets and customer expectationsDevelop and align best in class activation plans for NPD with sales and category marketing and track NPD performance and recommend response strategies to leverage success or minimise impactAbout YouTertiary qualification Commerce or Marketing preferredExtensive FMCG experience in Sales/Marketing (Commercial Function)Category Development experience highly desirableDemonstrated experience in Commercial/Category Planning, including managing NPD, events, and activations.Strong track record in commercial activity planning and tracking, with the ability to drive results.Strong communication and relationship-building skills, with the ability to influence internal and external stakeholders.At Asahi Beverages, we''re passionate about crafting more than just drinks - we craft moments of connection, celebration, and shared enjoyment. We bring together a diverse portfolio of iconic beverage brands, a commitment to quality, and a drive to constantly innovate. Headquartered in Melbourne and with facilities right across Australia and New Zealand, youll find Asahi is a place where talent is nurtured, and ambition is rewarded. If youre ready to toast your future, were ready to meet you.We are a Circle Back Initiative employer and commit to responding to all applicants.Advertised: 02 May 2025 AUS Eastern Standard TimeApplications close: 23 May 2025 AUS Eastern Standard TimeWe will email you new jobs that match this search.Great, we can send you jobs like this, if this is your first time signing up, please check your inbox to confirm your subscription.The email address was invalid, please check for errors.The Senior Category Planning Manager is responsible for the build, delivery & course correction of the annual category, commercial plan by channel; maximizing category objectivity & joint value creation for Asahi & our customersRegister your interestNo expression of interest currently availableThe Senior Category Planning Manager is responsible for the build, delivery & course correction of the annual category, commercial plan by channel; maximizing category objectivity & joint value creation for Asahi & our customersSign in to update your details and check the progress of your application. #J-18808-Ljbffr