Senior Marketing Manager, Partnerships APACJoin to apply for the Senior Marketing Manager, Partnerships APAC role at IDP Education (VN)About IDPIDP is a global leader in international education services, operating in over 50 countries. We are committed to delivering success to students, test takers, and partners through trusted relationships, digital technology, and customer research. We are an Australian-listed company with a diverse team of over 7,000 professionals worldwide.Role PurposeWe seek a Senior Marketing Manager, Partnerships APAC, to lead strategic, integrated marketing communications in our region. This role is vital for positioning IDPs partner services, enhancing thought leadership, and engaging stakeholders. You will oversee B2B and event marketing strategies, delivering impactful campaigns to foster growth and elevate IDPs presence across APAC.Key ResponsibilitiesIntegrated Marketing & Communications Strategy: Develop and execute tailored communications across multiple channels, including regional event marketing (AIEC), product marketing for APAC partners, and supporting regional B2B sales through effective messaging and positioning.Financial & Resource Management: Manage marketing budgets efficiently to achieve optimal outcomes.Thought Leadership & External Relations: Support regional government and stakeholder relations with strategic communications.Stakeholder & Partner Management: Collaborate with internal and external stakeholders to deliver cohesive communication programs suited for diverse audiences.Who We Are Looking ForProven Experience: Minimum 10 years in B2B marketing, preferably in higher education or international education sectors.Strategic Leadership: Ability to develop and implement integrated marketing campaigns.Strong Communication Skills: Excellent written, verbal, and presentation skills.B2B Product Marketing: Experience creating end-to-end advertising and sales tools.Financial & Budget Management: Proven ability to manage marketing budgets effectively.Cross-Cultural Collaboration: Experience working with diverse, geographically dispersed teams.Stakeholder Management: Skilled in building and maintaining relationships with senior stakeholders.Education Sector Knowledge: Understanding of international education policies and networks.Adaptability & Innovation: Capable of thriving in a fast-paced, global environment.Desirable SkillsPeople management and leadership experience.Experience in international student recruitment.Background in large, global organizations and matrix structures.Knowledge of the international English testing market and migration policies.Additional DetailsSeniority Level: Mid-Senior levelEmployment Type: Full-timeJob Function: Marketing and SalesIndustry: Education Administration Programs #J-18808-Ljbffr
Job Title
Senior Marketing Manager, Partnerships APAC