Job Title

Job DescriptionA growing crypto iGaming startup thats redefining the future of gaming with blockchain technology and decentralised economies is looking for a Senior Performance Marketing Manager to join the team. Their mission is to create innovative, immersive experiences for players while integrating crypto in ways that push the envelope. As a dynamic team, they are looking for someone who knows how to navigate the high-stakes world of paid acquisition, crypto audiences, and the nuances of the gambling vertical.Role OverviewAs the Senior Performance Marketing Manager, youll lead and scale their global paid acquisition efforts across multiple channels, with a core focus on acquiring high-LTV players for their crypto gambling partners.This is a senior, strategic, and hands-on role perfect for someone whos not afraid to get in the weeds, optimise well, and scale fast.Key ResponsibilitiesOwn and lead paid acquisition strategies across channels: Google Ads (where possible), programmatic, display, pop-under, push, and Telegram/crypto-focused media buying.Identify and scale high-performing campaigns targeting crypto-gambling audiences.Manage six-figure+ monthly ad budgets with a laser focus on CPA, ROAS, and LTV.Work closely with creative, landing page, and funnel optimisation teams to iterate quickly and drive conversions.Build and manage relationships with networks, affiliates, and third-party ad tech vendors.Run competitor research, market analysis, and campaign benchmarking.Track, analyse, and report on performance KPIs using visualisation platforms.Stay on top of trends in crypto, iGaming, ad fraud, and emerging acquisition channels (especially in Web3).Were looking for a Senior Performance Marketing Manager with:Extensive experience in performance marketing, with experience in crypto, gambling, or high-risk verticals.Deep understanding of paid media buying in both Web2 and Web3 ecosystems.Proven track record of scaling paid campaigns profitably.Experience with ad platforms (e.g., Taboola, Outbrain, others), programmatic, and crypto-specific channels (e.g., Coinzilla, Bitmedia).Familiarity with compliance, ad cloaking, GEO targeting, and ad account risk mitigation in gambling verticals.Advanced analytics skills and experience working with conversion tracking, postback URLs, and affiliate platforms.Entrepreneurial mindset comfortable working in fast-paced, performance-driven environments.Nice to Have:Experience working directly with or promoting crypto casinos/betting platforms.Understanding of on-chain analytics, wallets, and DeFi user behaviour.Strong network in the crypto and gambling ad space.Whats on Offer:Competitive compensation + performance-based bonuses.Full ownership of your growth channel(s).Opportunity to shape a growing team and scale acquisition globally.Freedom to test, fail, and scale fast backed by a team that knows how to win.To apply for this role as Senior Performance Marketing Manager, please click apply online and upload an updated copy of your CV. Note: The job title of Senior relates simply to the level of experience and has no relevance to seniority. You are encouraged to apply for any opportunities that you feel are suitable, irrespective of experience or level.Candidate Source Ltd is an advertising agency. Once you have submitted your application, it will be passed to the third-party Recruiter responsible for processing your application. This includes holding and sharing your personal data, based on our legitimate interest and your expressed interest in a job.Our privacy policy can be found on our website, and we can be contacted to confirm who your application has been forwarded to. #J-18808-Ljbffr