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A bit about SplashSince August 2022, Treasury Wine Estates In-House Agency, Splash has been going from strength-to-strength, creating world-class work with a culture to match.20 staff strong with a talented team of art directors, copywriters, designers, motion, media traders, producers and more, weve been busy creating national and global campaigns on a range of brands and collaborating with some of the countrys leading production companies.Splash is redefying what it means to be an in-house agency gaining recognition at the Effies, Spikes, One Show, Campaign Brief THE WORK, LBB Online, Australias In-House Agency Council Awards (IHAC) and the Clios.Get a taste here: Treasury Wine Estates:(TWE) is one of the worlds largest wine companies. At TWE, we are led every day by our purpose: Boldly Cultivating. We cultivate value through our brands, wine, people, and environment for enriched and joyful communities.At TWE, we push our teams to be their very best, making bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team and fuels our vision to become the worlds most desirable luxury wine company, known for the experiences we create for our consumers, customers, partners, suppliers, and our people.Learn more about our purpose and our renowned portfolio of global brands, click here . About the roleWe are seeking for a Senior Copywriter who is an idea generator with world-class work to their name and with not only a wealth of ideas in their arsenal but great writing skills to match. You will be exposed to all formats - engaging headlines for OOH, well-crafted scripts for TVC and radio, and everything in-between.Why Splash?Its an exciting time for Splash as we expand our global remit. Based in Melbourne, were looking for a creative team with experience in creating world-class work, a passion for big ideas, and disruptive thinking.Key responsibilitiesWe are seeking a highly skilled creative copywriter to join our small and ambitious team.You will work closely with the Creative Directors to shape Splashs creative vision, deliver day-to-day projects, and manage national and global campaigns.Demonstrate conceptual thinking, brand storytelling, and campaign developmentPrior experience and well-rounded skills in conceptual thinking, attention to craft, and the ability to create case studies from insight to resultsLead the strategic and creative development of ideas from inception to delivery across various campaigns, including earned media ideas, in-store activations, social media, radio, and new product developmentEngage in briefs big and small, exciting and less exciting, with a level structure where everyone helps as neededGeneral understanding of the wine world is a plus but not necessaryAbout youYour proactive nature will see you build on existing processes and partnerships to help elevate our in-house agency to new levels of excellence.5+ years of experience in a creative agency or related environmentRelevant qualifications in Marketing/Communications/Advertising preferredYour background as a Creative Copywriter, with broad conceptual campaign experience will see you succeed in this position (Note: Were not looking for SEO, editorial or wine specific writers)Be knowledgeable with the latest campaigns, cultural trends and implementation of AI and abreast with technological developmentsYou will have strong ability to generate ideas with communication skills across varied audiences ranging from refined, serious wine drinkers to young social sippers (able to deliver a range of styles - emotive, serious, fun and funny)You will be a charismatic writer who understands the audience and knows how to make them stop and listenBe a great collaborator, communicator & presenter with this ability to manage time and prioritizeBe a natural with crafting ideas into decks, present to stakeholders, and run jobs independentlyReady to make an impact? Apply now!Why youll love it here:Our culture is built on bringing our whole selves, being courageous and delivering together its our DNA and the heart of who we are at TWE.We prioritise your growth with access to global career opportunities and structured programs designed to support your health, wellbeing and careerdevelopment.Enjoy the worlds most desirable wines through our generous employee product allowancePlus, youll get an extra day off each year with your TWEforME Day a day to spend however you choose!We offer a range of great benefits such as flexibility, rewards and discounts and health and well-being initiatives. To find out more, click here .It takes all varietals!At TWE, we proudly celebrate diversity and are committed to being an equal opportunity employer. Our goal is to build a workforce that reflects the diversity of the consumers who enjoy our products.All qualified applicants will be considered for employment regardless of age, race, colour, religion, sexual orientation, gender identity, national origin, or disability. If you require any assistance to be included in our process, please contact recruitment@tweglobal.com , quoting the job title and reference number. How to applyWe do move quickly at TWE and continually review applications, so if you dont want to miss out, apply today. #J-18808-Ljbffr