Job Title

As a leader in the civil construction sector for over 29 years, Jaybro Group is a full-service supplier to infrastructure, construction, and maintenance contractors with offices, warehouses, and manufacturing facilities across Australia and New Zealand. Jaybro strives to provide its customers with industry-leading service, fast delivery, expert advice, and quality products.With a combination of industry-leading products and services, and a motivated and skilled team, Jaybro Group sets the standard in the infrastructure industry. Our commitment to employee development has resulted in a positive and inclusive workplace culture, leading to recognition as a Great Place to Work for four consecutive years and ranking #5 in Australias Best Workplace List 2024 (in the medium category).We move fast, think big, and keep it simpleand now were looking for someone whos ready to do the same!Our Marketing team is seeking a confident and creative Category Campaign & Events Coordinator. If you love shaking things up, delivering standout experiences, and impressing customers with every detail, this could be your next big move!Reporting directly to the Category Marketing Specialist, you will work closely with Category teams to develop briefs, understand customer needs, and achieve campaign objectives. Your key responsibilities will include supporting copy creation, managing social media content, coordinating events, and implementing monthly promotional activities and ongoing merchandise procurement to enhance customer engagement and drive sales revenue.Key Responsibilities:Monthly Sales Promotional CalendarDevelop and source monthly promotional offers and manage ROI reportingtracking and optimizing learning.Create tiered promotional offers, manage logistics, and implement test-and-learn strategies for ROI improvement.Execute test & learn initiatives to refine the sales promotional calendar.Campaign Content CreationSupport copywriting and creative design for campaigns across social media, EDMs, blogs, and case studies.Generate content ideas to support campaign strategies for category teams and HR leaders.Provide content to support product updates on websites and improve SEO.Maintain a monthly Master Activity Calendar for focus category groups.Social Media Content CalendarAssist with copy, imagery, and administration of social media scheduling and posting.Identify content opportunities aligned with key content pillars.Coordinate with the design team to develop social media content, including videos.Catalogue Printing and Stock ManagementManage external print production in collaboration with the Senior Graphic Design Manager and external suppliers.Event OrganisationCoordinate and manage events, sponsorships, webinars, and tradeshows.Maintain an up-to-date event calendar using monday.com.Create event-branded collateral, lead generation strategies, and presentations to support event success and awareness targets.Manage pre-event digital advertising, EDM communications, and internal messaging.Support the sales team in capturing high-quality imagery for social media promotion.Develop post-event evaluation reports to assess ROI alongside the sales team.Merchandise and MaterialsSourcing, planning, organizing, and administering customer and branded merchandise.Qualifications and experience required include:At least 1 year of marketing experience in construction or infrastructure environments, with a focus on category, trade, or product marketing.Bachelors degree in marketing or equivalent.Proficiency in Microsoft Office applications.Experience with Monday.com and Adobe platforms is advantageous.Proven ability to coordinate events, sponsorships, webinars, and tradeshows.Strong planning, organization, and project management skills.Excellent communication skills.Benefits include:A great company culture with high employee engagement and profit-sharing bonuses.Flexible hybrid work arrangements (3 days in-office, 2 days remote).Training and development opportunities.Access to our Employee Assistance Program (EAP) for employees and immediate family members.WHEREFIT discounts.A dynamic, supportive management and team environment.A positive and inclusive workplace culture. #J-18808-Ljbffr