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Job Title


Senior Public Relations Consultant


Company : Thrive PR Communications


Location : Haymarket, New South Wales


Created : 2025-05-21


Job Type : Full Time


Job Description

Thrive PR & Communications and the LEGO GroupS hape the stories that inspire generations of builders.Thrive PR is seeking a Senior Public Relations Consultant to help bring our stories and activations to life for one of the most playful and iconic brand partners,the LEGO Group.This is a unique opportunity for a creative communications professional to join Thrive as one of the lead senior consultants on our agency team. As a builder you understand the power of storytelling, have a deep appreciation for culture and community, and thrive in a fast-paced, collaborative environment. If youre a skilled PR expert maybe also a parent, a LEGO fanatic, or a lifelong builderyou could be exactly who were looking for.What Youll CreateAs a key member of the Thrive PR agency team, youll:Lead and implement integrated PR strategies that land earned media and spark conversations aligned with the LEGO brand mission.Drive storytelling across channelsmedia relations, influencer partnerships, content creation, and social mediaensuring consistency and creativity at every touchpoint.Collaborate with creators and influencers who reflect our values and share our passion for imagination, innovation, and inclusion.Adapt global narratives for the local market, adding ANZ insights that make each story relevant and resonant.Shape campaigns from the ground uppitching ideas, building relationships, managing stakeholders, and delivering measurable outcomes.Act as a brand guardian, ensuring all communication aligns with LEGO brand purpose: to inspire and develop the builders of tomorrow.The Bricks Youll Bring8+ years of experience in public relations, brand communications, or earned media strategy, ideally across consumer or family brands.A strong network of media and influencer contacts, and a reputation for delivering standout campaigns that engage and endure.Excellent writing and content creation skillswhether its crafting a press release, scripting a short-form video, or briefing an ambassador.An ability to connect cultural trends, parent communities, and fan passion points with our brand storytelling.Strategic thinking and attention to detailyou know when to zoom out and when to dive into the build.A genuine appreciation for creativity, curiosity, and the value of play.Why work with Thrive for LEGO Australia?Working with Thrive PR and LEGO Australia means more than just loving the brickit means being part of the LEGO brands global mission to inspire every child and family. Children are our role models. Their curiosity, creativity and imagination inspire everything we do.A values-led culture built on imagination, creativity, fun, learning, caring, and qualityThe opportunity to work with one of the worlds most trusted and beloved brandsA diverse, inclusive team that believes in building togetherFlexibility, purpose, and a chance to bring joy to millionsAt Thrive, were looking for someone who is:A trusted advisor to both clients and teammatesDetail-obsessed and delivery-focusedAlways looking for the next opportunity to elevate a brandApply now and bring your passion, professionalism, and creativity to The LEGO Group.Send your COVER LETTER + CV to fly@thrivepr.com.auSeniority levelSeniority level Mid-Senior levelEmployment typeEmployment type Full-timeJob functionJob function Marketing, Public Relations, and Writing/EditingIndustries Public Relations and Communications ServicesReferrals increase your chances of interviewing at Thrive PR + Communications by 2xGet notified about new Senior Public Relations Consultant jobs inSydney, New South Wales, Australia .Pyrmont, New South Wales, Australia 2 weeks agoAssociate Manager, Global Public Relations (Bangkok-based, Relocation Provided)Sydney, New South Wales, Australia 1 day agoSenior Manager, Marketing & Public Relations (Sydney Office)Bondi Beach, New South Wales, Australia 1 month agoPublic Relations Manager - Digital ConsultancySydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 5 days agoSydney, New South Wales, Australia 2 months agoSydney, New South Wales, Australia 3 months agoWere unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.#J-18808-Ljbffr