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Join to apply for the Digital Content Specialist role at Hatch1 week ago Be among the first 25 applicantsJoin to apply for the Digital Content Specialist role at HatchThis is a Digital Content Specialist role with Ofload based in Sydney, NSW, AUOfload --Role Seniority - juniorMore About The Digital Content Specialist Role At OfloadDigital Content SpecialistAustralia''s most efficient road freight partner.MarketingFull-timeHybrid | Sydney, NSW, AUVisa sponsorshipNo JuniorA role for someone with some basic skills, good motivation and ability to learn. Typically 1-2 years of experience is required. FreightTech is one of the most exciting spaces to be in right now, with the opportunity to transform one of the largest industries. Freight in Australia is a $68 billion market, yet it is analogue and has many inefficiencies: 30% of the time, trucks drive empty. Networks lack transparency, data flows are fragmented, and smaller transport operators face barriers to competing with the big players.About The RoleBring Ofloads stories to lifeand scale them.Ofload is at a pivotal turning point. Weve built strong brand awareness over the last few yearsnow its about building trust, authority, and emotional connection with the Australian freight industry.The DigitalContentSpecialist will help deliver on this next phase of the brand. Youll accelerate our content engine, turn industry insights into engaging narratives, and amplify the voices of Ofloads people, carriers, and shippers. Youll expand the formats we play in, move at startup speed, and help establish Ofload as a true thought leader and partner of choice.Reporting directly into the Marketing Lead and working in a nimble team, you will be exposed to a wide range of learning opportunities, working across all marketing channels and with marketing experts across SEO, Paid Media, Public Relations.What Youll DoManage the content calendar Plan and deliver a rolling six-week schedule of blogs, case studies, LinkedIn posts, short-form videos, email campaigns, and more, ensuring all content is aligned to brand and commercial objectives.Create high-quality content Interview subject-matter experts, develop strong narratives, brief creative partners when needed, and produce copy that is both professional and engaging.Support brand storytelling Work with internal stakeholders, customers, and partners to build authentic stories that strengthen our reputation in the market.Optimise performance Apply SEO best practices and leverage analytics tools (including GA4 and social insights) to track performance, optimise content, and inform decision-making.Collaborate across teams Work closely with the internal marketing team, including collaboration with Marketing Events Specialist and reporting into Marketing Lead, as well as collaborating with external Creative Agency and PR Agency to maximise the reach and impact of campaigns, ensuring content supports broader business priorities.What Youll Bring12 years'' experience in content creation, digital marketing, or communications, ideally in a B2B environment.Strong writing and editing skills, with the ability to turn complex topics into clear, accessible content.Familiarity with SEO fundamentals, Google Analytics, and CRM tools including HubspotStrong attention to detail, with the ability to manage multiple projects and deadlines.A proactive mindset, willingness to learn, and confidence working both independently and collaboratively.At Ofload we prioritise impact, aptitude and passion, so wed encourage you to apply if you do not meet all the above criteria. When you apply, please let us know of any reasonable adjustments you may need during the interview process.What you''ll be responsible for???? Content DevelopmentBuild and manage a rich content calendar that attracts the relevant audiences Content CreationDevelop and distribute content that supports key business or marketing goals Brand PositioningStrengthen a brand''s positioning against competitors by understanding the market, and pushing relevant campaignsSkills you''ll need Attention to detailAccurately identifies and rectifies discrepancies or errors that exists in information and deliverables PrioritizationCompares and ranks the relative importance &/or urgency of different tasks to identify the best order of actions Written communicationWrites in a clear and structured format to convey information and ideas effectively to a target audienceAt Ofload, our values are in our DNA and underpin the work we do every day. We are proud of the collaborative, diverse and innovative culture we continue to build. The Ofload team is motivated by a shared ambition to digitise the logistics industry and have a truckload of fun while doing it!Before we jump into the responsibilities of the role. No matter what you come in knowing, youll be learning new things all the time and the Ofload team will be there to support your growth.???? Please consider applying even if you don''t meet 100% of whats outlined ????Key Responsibilities Manage the content calendar Create high-quality content Support brand storytellingKey Strengths Content creation Writing and editing skills SEO fundamentals Attention to detail Prioritisation Written communicationWhy Ofload is partnering with Hatch on this role. Hatch exists to level the playing field for people as they discover a career thats right for them. So when you apply you have the chance to show more than just your resume.A Final Note: This is a role with Ofload not with Hatch.Seniority levelSeniority levelEntry levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing, Public Relations, and Writing/EditingIndustriesInternet Marketplace PlatformsReferrals increase your chances of interviewing at Hatch by 2xSign in to set job alerts for Content Specialist roles.Surry Hills, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 6 days agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 10 hours agoBondi Junction, New South Wales, Australia 3 hours agoSydney, New South Wales, Australia 2 weeks agoNorth Strathfield, New South Wales, Australia 2 weeks agoSurry Hills, New South Wales, Australia 3 weeks agoBankstown, New South Wales, Australia A$80,000.00-A$80,000.00 1 day agoSydney, New South Wales, Australia 1 hour agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia A$100,000.00-A$107,000.00 4 days agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 5 days agoSydney, New South Wales, Australia 7 hours agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 1 day agoMacquarie Park, New South Wales, Australia 1 month agoPadstow Heights, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoChatswood, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 2 weeks agoFreelance English Content Writer - AI TutorSydney, New South Wales, Australia 2 weeks agoCommunications Manager ANZ (12-month contract)Sydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 5 days agoWere unlocking community knowledge in a new way. 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