The CompanyOur client is an industry leader in the financial services space and due to growth are looking to add to their high performing marketing team in the form of a Digital Marketing and Data Associate with a focus on maintaining data integrity for the business.The RoleThe Digital Marketing Associate will play a key role in supporting the wider marketing team in coordinating email marketing campaigns across the suite of asset manager partners, updating and maintaining website content and a strong focus on maintaining data integrity within the CRM.Key AccountabilitiesDevelop and deliver email campaigns, designing and building email templates, maintaining a library of campaign assets, and managing brand assets across the business'' network of asset managers.Responsible for supporting deeper insights into client behaviour, campaign effective and pipeline growth through segmenting and maintaining accurate client and prospect data within the CRM platform.Track and report on the performance of digital marketing campaigns across email, website and social platforms, including preparing insights on key metrics such as open rates, click-throughs, website traffic and engagement trends.Maintain a group of investment manager websites and digital initiatives including updating data, blog content and other to help drive SEO and drive new leads via subscribers.Analyse Google analytics data to uncover insight and drive action.Provide assistance to the wider marketing team where requiredTo be successful you will havePrevious experience working a digital marketing role with a strong focus on dataStrong attention to detailUnderstanding of HTML/CSS and web CMS platformsExcellent written and verbal communication skillsKnowledge of CRM, Marketing Automation tools or CMS platforms, Salesforce would be ideal.Why Apply?Great opportunity to join a reputable businessPlay a key role within a high performing marketing teamGreat culture and hybrid workingYour next stepsIf you want to work for a recognised global brand with strong culture values and the ability to grow your career this will be the opportunity for you.For a confidential discussion, please contact Ai on 0451 193 774.Alternatively, click APPLY.Parity Consulting recognise the First Nations People as the Traditional Custodians of this land and celebrate their connection and love for the country.We only partner with clients who embrace diversity and are committed to cultivating the individuality of each and every employee.We encourage people with different beliefs, abilities, backgrounds and life experiences to apply #J-18808-Ljbffr
Job Title
Digital Marketing and Data Associate