Job Title

2 weeks ago Be among the first 25 applicantsINDEPENDENT ELECTRICITY SYSTEM OPERATOR (IESO)Requisition ID: 20416 Location: Toronto Status: Temporary Business Unit: Planning Conservation and Resource AdequacyThe OpportunityThe Marketing Advisor is accountable for developing and implementing comprehensive content marketing strategies, and tactics for Save on Energy and other demand side management programs and related sectors and delivery channels within a specified market segment (business and residential consumer).What You''ll Be DoingLeadershipInfluence the culture of conservation internally and externallyDemonstrate by example the values of the IESO and the culture of the Demand Side Management groupFinancialSupports the marketing budgeting exercise and the regular financial updatesAccountable for business line fees and charges across all sectorsMonitor financial performance and identify cost saving opportunities.Responsible for cost-effective implementation of conservation marketing for programs, sectors and channelsManage the advertising agency and other marketing suppliers in the development of marketing campaigns, including budget and project management.TechnicalLeverage experience with retail, consumer, social behaviour change and B2B marketing experience to develop and communicate value propositions for participating in Save on Energy incentive programsDevelop and implement marketing communications plans to support programs launches and ongoing marketing managementMaintain and ensure compliance to the marketing brand standards, while developing and evolving consistent and integrated marketing value propositions for the key audiences, sectors and subsectorsIdentify requirements and contribute to the maintenance and ongoing optimization of the Save on Energy website with content, graphics and functionality as requiredCollaborate closely with relevant business units to identify and refine key customer segments/channels and relevant messaging / positioning, evaluate market results and reactions to communication/advertising programs by communication channel, to ensure the timely adjustment of marketing communication strategies and plans within designated budgets.Customer FocusManage projects and processes to improve customer and channel acceptance of province-wide programsManage targeted outreach to customer segments and collaborates with other Conservation divisions in developing and reporting results and marketing analyticsPrepares presentations for customer and mid-stream marketsSupport the management of celebrations for customer successesEnsures product/program marketing communication collateral, messages, and medium are consistent with IESO and Save on Energy brand standards and other related requirementsOther duties or responsibilities as may be assigned.What You Need To SucceedEducationRequires a knowledge of communications, public relations, marketing and digital media to design and implement marketing and communication plans, including the development of written communication, marketing and promotional content, to translate technical and/or specialized material and terminology into language that is appropriate for internal and external audiences, to source, select, organize, write, review and edit content for the web and to plan, design, develop, deploy and maintain external web site(s) and other digital channels.This knowledge is normally acquired through the completion of four years university training in an appropriate field or by having the equivalent level.ExperienceRequires:Experience gained in communications, public relations or marketing to acquire an understanding of effective marketing techniques, planning, methods and practices.Experience in gathering, researching and preparing content for target audiences.Ability to maintain an understanding of plans, activities and issues in key areas of the organizations demand-side management efforts and their potential impact on the organizations relationships with its external audiences.Familiarity with the organization, the interrelationships between departments, communication policies, strategies, and facility operational activities.Experience in the planning, development and promotion of marketing and public relations plans to ensure appropriate judgment is exercised in the development and management of an overall content marketing approach.Excellent writing, research and editing skills, with a fundamental understanding of writing for different content marketing channels.Contract and vendor management experience for the delivery of multimedia marketing materials on time and on budget.Proven ability to manage budgets and strong program management skills. Experience working in energy sector an asset.A period of over six years and up to and including eight years is considered necessary to gain this experience.Whats In It For YouA comprehensive total rewards program, including best-in-class benefits and a flexible workplaceA challenging, fast-paced and collaborative team environment, where your perspectives and experiences matterLeaders who support your growth and success through regular feedback and coachingThe opportunity to work with some of the brightest minds in the industryDeadline: June 12, 2025For future reference, please ensure to save a copy of the job description as it will no longer be available once the posting closes.At the IESO, we know that achieving great results depends on embracing diversity by attracting, developing and retaining people from a wide variety of backgrounds. We do this by ensuring our recruitment and advancement policies are fair and equitable, and by creating an accessible and inclusive environment one that values every team members unique skills and experiences and ensures they have the support they need to achieve their potential. If you require accommodation during the recruitment process, please let us know.We thank you for your interest in a career at the IESO, but we will only contact those candidates selected for an interview.Note: The successful candidate must be eligible to work in Canada and will be subject to a background check.The IESO offers a hybrid work model program to most of our employees, based on business needs. Individuals participating in the program can work an average of three days per week remotely within Ontario. It also offers three flex weeks when individuals can work remotely within Ontario . When working in the office, you will be located at our Mississauga, Toronto, or Oakville location.Join our talent communitySign up for talent community; stay in touch, find out about new opportunities and discover how you can make a difference. Discover how we use our expertise and commitment to deliver reliable and affordable electricity to Ontarios businesses and communities, and how were innovating to secure a stronger energy future for all Ontarians. Visit Careers at IESO and be sure to follow us on LinkedIn.why we were selected as Greater Torontos Top 2025 Employers, and what we offer.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeTemporaryJob functionJob functionMarketing and SalesIndustriesUtilitiesReferrals increase your chances of interviewing at Independent Electricity System Operator (IESO) by 2xGet notified about new Marketing Consultant jobs in Toronto, Ontario, Canada.Director, Communications and Marketing, Private EquityGreater Toronto Area, Canada CA$35.00-CA$35.00 2 weeks agoMarketing Manager , Digital Solutions (15 month contract)Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr