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We seek only the best candidates who are passionate brand ambassadors and determined to contribute to our team''s performance. We are always on the look-out for dedicated, fashion forward and like-minded individuals!Loyalty Coordinator - Acquisition & PartnershipsApply now Job no: 998594Work type: Full-TimeLocation: Melbourne - CBD & InnerCategories: Digital, MarketingCountry Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available.Were looking for a Loyalty Coordinator to join the Country Road Group! As the Loyalty Coordinator for Acquisition and Partnerships, you will work on growing the active member base of loyalty programs across CRG through acquisition of new members and reactivation of dormant members. In this role you will plan, coordinate and execute tactics that not only drive store acquisition but also digital touchpoints as well.Reporting into the Loyalty Lead, you will work together to create tactics across the customer journey to drive acquisition and make sure theyre valuable.Key AccountabilitiesGrow member base through planning, coordinating and executing loyalty tactics utilising multiple channels e.g. store network, website testing, partnerships, email etc.Support the Loyalty Lead with the development of acquisition strategies to continue to optimise performance.Perform analysis with customer data to inform the biggest opportunities and planning of tacticsWork with our Analytics and Data Science teams to develop reporting and models that spot opportunities.Report back on the sales/profit impact of loyalty tactics implemented.Contribute to periodic reporting (e.g. quarterly) to the business on acquisition activityKey CapabilitiesRelevant tertiary qualification in commerce, business or marketing.Experience in a related role, acquiring new members or growing a membership base e.g. Loyalty, MarketingAbility to interpret and analyse data to identify trends and drivers of customer behaviour.Experience developing or using analytical methods related to Loyalty, in conjunction with Analytics and Data Science partners.Up-to-date knowledge on local and international Loyalty Program trends, or an interest in learning this area.Confidence and experience in presenting at meetings with data in a clear wayUnderstanding of member databases, personalisation and segmentation.Strong communication and influencing skills and the ability to develop effective relationships across all levels of a businessWhy work for CRG?The Country Road Group is one of Australasias largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:Generous employee discounts across our House of BrandsSeasonal clothing allowanceAn additional day of leave for your birthdayAn Industry leading Parental Leave ProgramFlexible working arrangements to support work/life balanceAnnual learning calendar to support the ongoing development of our teamSupport community partnerships across our Corporate Social Responsibility ProgramWe are committed to operating ethically, sustainably, and responsibly.Advertised: 06 Jun 2025 AUS Eastern Standard TimeApplications close: 04 Jul 2025 AUS Eastern Standard TimeCountry Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process.Loyalty Coordinator - Acquisition & PartnershipsApply now Job no: 998594Work type: Full-TimeLocation: Melbourne - CBD & InnerCategories: Digital, MarketingCountry Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available.Were looking for a Loyalty Coordinator to join the Country Road Group! As the Loyalty Coordinator for Acquisition and Partnerships, you will work on growing the active member base of loyalty programs across CRG through acquisition of new members and reactivation of dormant members. In this role you will plan, coordinate and execute tactics that not only drive store acquisition but also digital touchpoints as well.Reporting into the Loyalty Lead, you will work together to create tactics across the customer journey to drive acquisition and make sure theyre valuable.Key AccountabilitiesGrow member base through planning, coordinating and executing loyalty tactics utilising multiple channels e.g. store network, website testing, partnerships, email etc.Support the Loyalty Lead with the development of acquisition strategies to continue to optimise performance.Perform analysis with customer data to inform the biggest opportunities and planning of tacticsWork with our Analytics and Data Science teams to develop reporting and models that spot opportunities.Report back on the sales/profit impact of loyalty tactics implemented.Contribute to periodic reporting (e.g. quarterly) to the business on acquisition activityKey CapabilitiesRelevant tertiary qualification in commerce, business or marketing.Experience in a related role, acquiring new members or growing a membership base e.g. Loyalty, MarketingAbility to interpret and analyse data to identify trends and drivers of customer behaviour.Experience developing or using analytical methods related to Loyalty, in conjunction with Analytics and Data Science partners.Up-to-date knowledge on local and international Loyalty Program trends, or an interest in learning this area.Experience in end-to-end BTL campaign managementConfidence and experience in presenting at meetings with data in a clear wayUnderstanding of member databases, personalisation and segmentation.Strong communication and influencing skills and the ability to develop effective relationships across all levels of a businessWhy work for CRG?The Country Road Group is one of Australasias largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:Generous employee discounts across our House of BrandsSeasonal clothing allowanceAn additional day of leave for your birthdayAn Industry leading Parental Leave ProgramFlexible working arrangements to support work/life balanceAnnual learning calendar to support the ongoing development of our teamSupport community partnerships across our Corporate Social Responsibility ProgramWe are committed to operating ethically, sustainably, and responsibly.Advertised: 06 Jun 2025 AUS Eastern Standard TimeApplications close: 04 Jul 2025 AUS Eastern Standard TimeCountry Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process.Country Road Group prefers to manage all sourcing directly, please submit your applications to this role if you are interested. Please note introductions via agency will not be accepted.Back to search results Apply now Refer a friendWhatsapp Facebook LinkedIn Email App #J-18808-Ljbffr