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Get AI-powered advice on this job and more exclusive features.Direct message the job poster from BON CHARGEBON CHARGE is Australias fastest-growing wellness brand, offering the widest range of premium, science-backed products under one roof. Founded in 2017, BON CHARGE is a pioneering technology company dedicated to simplifying wellness by delivering innovative solutions that enhance sleep, recovery, beauty, and overall wellbeing.Named by LuxLife as Best Holistic Wellness Brand 2025 in Australia, BON CHARGE is committed to delivering premium experiences. Its mission is to simplify wellness, by offering the worlds best science-backed technology together on one platform.Our values are fulfilled by supporting more than 250,000+ athletes, doctors and other customers worldwide, who have chosen to drive tangible, positive changes in their lives.With a bold vision for continued global growth, BON CHARGE is building a world-class team based in our state-of-the-art Sydney CBD office.About the RoleWere looking for a strategic and hands-on Director of Sales & Marketing to lead our global performance and growth marketing efforts, with a focus on B2C digital sales and emerging B2B wholesale opportunities. Youll be responsible for managing our end-to-end campaign calendar, overseeing paid performance channels, affiliate programs, and driving integrated campaigns across markets.This role requires a data-driven, results-oriented leader with experience in premium consumer goods, a deep understanding of eCommerce best practices, and the ability to scale across regions while maintaining brand excellence.Key ResponsibilitiesStrategic Ownership & PlanningOwn and manage the global campaign calendar in alignment with sales targets, product launches, and seasonal momentsDefine and execute full-funnel, multi-channel campaigns across paid, owned, and earned channelsTranslate brand strategy into performance-led activations that drive acquisition, AOV, and LTVPerformance Marketing & AffiliatesOversee global performance marketing channels (Meta, Google, YouTube, programmatic, etc.) to drive ROAS and CAC improvementsLead affiliate strategy and manage global partners and platforms to optimize reach and conversionsCollaborate with PR, partnerships, creative and content teams to develop high-performing ad creative by region and audienceB2B Digital WholesaleSupport expansion of digital wholesale and marketplace partnerships, focusing on premium retail and global wellness/lifestyle accountsDevelop trade marketing strategies and B2B assets that align with our brand and growth objectivesWork cross-functionally to manage inventory, pricing, and promotions across wholesale channelsLead a small but growing team across digital, performance, and channel marketing functionsWork closely with eCommerce, product, CRM, PR, and creative teams to drive end-to-end campaign excellenceReport on performance, insights, and growth opportunities to the CMO and leadership teamWho You AreProven success managing performance marketing, affiliates, and digital campaign execution at scaleExperience with B2C & B2B in an eCommerce or premium product settingStrategic mindset with a strong commercial acumen and data fluencyStrong leadership and stakeholder management skillscan navigate ambiguity and drive resultsBonus: experience with Shopify Plus, Klaviyo, affiliate platforms and international go-to-market planning.Why Join BON CHARGE?Be part of a global wellness brand at a pivotal growth stageWork alongside passionate founders and a supportive executive team that truly champions innovation and creativity.A workspace that feels like a wellness retreat: our HQ is designed with intention think diffusers with calming botanicals, daily fresh fruit, a curated tea bar, gourmet coffee, natural light, and ergonomic stand-up desks.Join a team that genuinely values culture, fun, and connection where wellness isnt just a product we sell, but something we live and breathe every day.For more information, head to: www.boncharge.comSeniority levelSeniority levelDirectorEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesWellness and Fitness ServicesReferrals increase your chances of interviewing at BON CHARGE by 2xSign in to set job alerts for Sales Director roles.Sydney, New South Wales, Australia 5 days agoBaulkham Hills, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 days agoSenior Director, Industry Sales - Digital ExperienceSydney, New South Wales, Australia 2 weeks agoRegional Sales Director, ANZ (Australia & New Zealand)Sydney, New South Wales, Australia 3 months agoSydney, New South Wales, Australia 6 days agoSydney, New South Wales, AustraliaA$220,000.00-A$250,000.003 weeks agoSydney, New South Wales, Australia 2 days agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, AustraliaA$260,000.00-A$280,000.005 days agoDirector / Executive Director, Head of Pacific Sales, Private Markets SolutionsMillers Point, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 year agoSydney, New South Wales, Australia 2 weeks agoDirector of Account Management (Dubai Based)Sydney, New South Wales, Australia 5 days agoRegional Sales Director - Sydney, AustraliaSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSales Director, Australia and New ZealandSydney, New South Wales, Australia A$150,000 - A$250,000 2 days agoSydney, New South Wales, Australia 1 day agoMillers Point, New South Wales, Australia 2 months agoSydney, New South Wales, Australia A$180,000 - A$230,000 2 days agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 days agoSydney, New South Wales, Australia 1 month agoWere unlocking community knowledge in a new way. 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