Job Title

At Club 4X4, we''re not your average insurer that just insures vehicles. Sure, we protect 4X4s, caravans, and camper trailers - but more than that, we protect the lifestyle our customers love. Whether theyre heading off-road, planning their next big trip or doing the school run, we give them the confidence to explore more with cover built specifically for how they live.We''re looking for an experienced Content Manager to lead our content and engagement strategy across Club 4X4. As part of the EDA Group, you''ll also support our other lifestyle brand, KT Insurance. This role isnt about creating every post or video; it''s about setting the direction, managing key partnerships, and driving outcomes that grow our brand, connect with our community, and meet our responsibilities as a financial services provider.If youre a confident operator who can bring people together, steer a smart content strategy, and drive meaningful community engagement, this could be your perfect next adventure! Were open to location but prefer someone based in Maroochydore, Sydney, or Melbourne to co-locate with our team, with some national travel required.As a Content Marketing Manager, You WillSet the roadmap for a video-first content strategy aligned with our brand and business goalsOversee content across blogs, socials, email, and more, ensuring its engaging, relevant, and on-brandManage The Campfire blog, keeping it fresh and full of stories that matter to our audienceLead our approach to community engagement across digital platformsBuild strong partnerships with influencers and brand ambassadors who genuinely reflect who we areChampion customer stories, user-generated content, and campaigns that drive loyalty and advocacyUse data and insights to guide decisions, report on performance, and identify opportunities for improvementDrive SEO efforts to boost visibility and reachEnsure all content is created and shared with compliance in mind, given our financial services contextCollaborate with internal teams, creatives, and partners to execute campaignsEducate stakeholders on platform updates and our strategic adaptationsMaintain alignment on the big picture while managing day-to-day activitiesWhat Will You Bring to the Role?5+ years experience in content, brand, or PR leadership roles, preferably in lifestyle, automotive, or insurance industriesA strategic mindset with strong execution skills and a commercial focusData-driven approach with the ability to translate insights into strategic actionsExperience managing content teams, creators, or agencies; leadership skills are essentialStrong understanding of digital platforms, social trends, and community buildingExperience working within or alongside financial services, with attention to risk, accuracy, and complianceExcellent communication skills with the ability to influence stakeholdersComfort in directing creators and managing project delivery without being hands-on in executionIn Return, We OfferCompetitive salary with potential for an annual bonusOpportunities for career growth, training, and personal developmentExclusive discounts on our insurance productsA day off for your birthdayEmployee Assistance Program for wellbeing supportA supportive, fun, and inclusive work environment #J-18808-Ljbffr