Skip to Main Content

Job Title


PR & Communications Lead


Company : H&M


Location : Sydney, Australia


Created : 2025-06-18


Job Type : Full Time


Job Description

Job DescriptionWHAT YOULL DOAs a PR & Communications Lead, you are responsible for;Responsible for adapting global PR strategies and drive local PR-activities including media selection, pitching, events, follow up, proof-reading etc.Build, strengthen and protect the H&M brand, developing corporate communications messaging for senior leaders of the businessCrisis Management, support, guide, and coordinate when neededUnderstanding of sustainability and communication of sustainability messagingExperience with CSR and engaging and developing partners and plansPlan, execute and follow up on local internal communications activities, supporting Marketing & Communications Manager with important internal communication initiativesResponsible for local fashion PR activities and events together with the Marketing & Communications Manager and PR & Comms Team.Overall responsible to secure fashion press releases and content, incl. proof reading and translations with Communication Specialist & Press Officer.Lead and develop team members to strengthen the team and foster collaborationSecure business results & follow-up based on insights and analyticsWHO YOULL WORK WITH You collaborate closely with the Marketing and Communications Manager and other functions to be able to find synergies and maximize the effect of our earned media. You lead your team through an insight driven, customer and brand focused mindset. WHO YOU ARE We are looking for people who areExcellent relationship builder with impeccable communication skillsStrategic and analytical with strong planning and prioritizing skills Experienced managing and developing a team, ensuring strong collaboration and integrationProficient in using Microsoft Office Word, PowerPoint and Excel We are looking for people withDeep knowledge and experience of working with local media (fashion & corporate). Having a good network with journalists, stylists and influencers is an advantage.Event management experience and experience in managing external partners PR agencies, Event agencies etc.Proven strategic communication planning, media relations and issues/crisis management skillsExperience with CSR partners and SustainabilityProven experience with internal communications and corporate communications messagingA communication degree/relevant qualification.WHO WE ARE H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make. We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. WHY YOULL LOVE WORKING HERE At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. We offer flexible working arrangements with the option to WFH 2 days a week. Subject to business needsYou will receive 25% off H&M Group brands; H&M, COS, Monki, Weekdays, Arket, & Other StoriesWe are an inclusive company where you are encouraged to be yourself at workJOIN US Our uniqueness comes from a combination of many things our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, its our people who make us who we are. Take the next step in your career together with us. The journey starts here. *We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application. #J-18808-Ljbffr