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Get AI-powered advice on this job and more exclusive features.This range is provided by Hustle. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.Base pay rangeA$160,000.00/yr - A$170,000.00/yrDirect message the job poster from HustleHead of Talent at Hustle | Connecting Top Marketing Talent with Ambitious Brands & Independent Agencies | Building Teams That Drive GrowthSenior Manager Community Marketing (Global Lifestyle Retail Brand)MelbourneLead with purpose. Drive connection. Build something bigger than a brand.HustleTalent is so excited to be working with one of the worlds most community-obsessed lifestyle brands; one thats shaped the way people move, sweat, and connect in real life. With a deep commitment to wellness, culture, and impact, theyre now looking for a strategic and energetic marketing leader to take the reins of their national community function across Australia and New Zealand.If youre passionate about building meaningful experiences, activating purpose-led partnerships, and leading high-performing teams this is your role.About the roleThis isnt traditional marketing. Its about activating human connection at scale.Youll be responsible for developing and leading an integrated community strategy across grassroots initiatives, retail experiences, ambassador programs, and sports marketing. Your mission: to expand brand advocacy, deepen market engagement, and lead a team that knows how to turn ideas into moments that matter.Reporting into the Brand & Community Director, youll work across local and global teams to bring brand vision to life in the real world.What youll be doingDesigning and executing a national community marketing roadmap that aligns with brand and business goalsLeading a team of program leads across sports marketing, ambassadors, events, and retail communityBuilding and nurturing deep relationships with cultural connectors, athletes, ambassadors, and local leadersCollaborating cross-functionally with brand, retail, and global teams to deliver integrated experiencesOverseeing data-informed decision making and reporting to track the impact of community effortsRepresenting the brand in-market. Bringing energy, influence, and credibility to every interactionActing as a culture carrier: bringing fun, joy, and purpose into the way you lead, collaborate, and show upWhat were looking for10+ years of experience across marketing, brand, or community-focused rolesExperience managing senior teams and delivering large-scale, complex campaignsProven success building ambassador/influencer ecosystems and grassroots programsA commercial mindset; you can navigate contracts, negotiate with agencies, and drive ROIA strategic and creative thinker; someone who can dream big and deliver with disciplineA natural connector with deep empathy, great energy, and an ability to inspire and mobilise othersSomeone who understands the power of brand-led community, and thrives in fast-moving, purpose-driven environmentsWhy this role?Because youll get to lead from the front.This is a role where your work will be seen, felt, and talked about, both inside the business and out in the world. With ambitious growth plans and a genuine commitment to people and planet, youll help shape the next chapter of an iconic brand story.Want to be part of it?If you think you have what it takes to be part of this renowned brand and lead the community then apply direct or contact Maria at Hustle for more information.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesRetail Apparel and Fashion and Sporting Goods ManufacturingReferrals increase your chances of interviewing at Hustle by 2xGet notified about new Community Manager jobs in Melbourne, Victoria, Australia.South Yarra, Victoria, Australia 3 weeks agoPort Melbourne, Victoria, Australia 1 day agoMelbourne, Victoria, Australia 2 months agoMoorabbin, Victoria, Australia 4 weeks agoBalaclava, Victoria, Australia 15 hours agoMelbourne, Victoria, Australia 4 days agoMelbourne, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 6 days agoBrand Marketing and Communications ManagerMelbourne, Victoria, Australia 6 days agoSouth Melbourne, Victoria, Australia 4 days agoCommunity Engagement & Brand Activation ManagerMelbourne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 6 days agoCommunity and Stakeholder Engagement ManagerMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 5 days agoSouth Melbourne, Victoria, Australia 1 day agoCranbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 days agoAssistant Brand Marketing Manager - MECCA COSMETICAMelbourne, Victoria, Australia 3 days agoDigital Marketing Manager |Remote | Lead with Purpose | Create Impact GloballyMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 weeks agoChannel Marketing & Events Manager, Residential Energy ANZMelbourne, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 1 week agoSocial Media & Community Manager, ANZ (9months contract)Melbourne, Victoria, Australia 4 hours agoSouth Yarra, Victoria, Australia 3 weeks agoCaulfield East, Victoria, Australia 2 weeks agoPort Melbourne, Victoria, Australia 4 days agoMelbourne, Victoria, Australia 6 hours agoMelbourne, Victoria, Australia 1 week agoCoworking Site Manager (Part Time, Maternity Cover)Vermont South, Victoria, Australia 9 hours agoMelbourne, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 4 days agoMelbourne, Victoria, Australia 4 days agoWere unlocking community knowledge in a new way. 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