Skip to Main Content

Job Title


Partnerships CRM Manager


Company : Lyka


Location : Sydney, Australia


Created : 2025-06-18


Job Type : Full Time


Job Description

Partnerships CRM Manager1 day ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Lyka is an Australian founded pet wellness company that''s shaking up an outdated industry and paving the way for happier, healthier pets. Despite medical advancements, animal lifespans are on the decline. Today, the average pet only reaches 37% of their full potential lifespan and statistics have shown us that many suffer from dental disease, cancer, and obesity. Simply put, the status quo is not enough.As humans, we''ve experienced firsthand the positive impact fresh wholefoods can have on our health and wellbeing, and we believe our furry friends deserve the same. We''re on a mission to do just that, starting with nutritionally balanced, wholefood meals delivered direct to doors around Australia. As the world''s most sustainable pet wellness company, we''re putting pets and our planet first - one bowl at a time.Today, we are proud to share we''ve served over 50 million meals to puppers and their parents across Australia, and this is just the beginning. Our vision is to create multiple nutritional products, adding disease prevention meals and supplements, and expand into new markets.Currently, we have a team of 250+ pet-obsessed people, and we''re continuing to grow (yes, looking at you!). These carefully selected people are dedicated to building the next generation of technology and products to help empower pet parents to take control over their pet''s wellbeing.Our MissionThe time we share with our pets is being cut short. Despite medical advancements, they''re getting sicker earlier. They''re dying prematurely. The industry has it backwards - prioritising treating symptoms instead of addressing the root cause. That''s where we come in.At Lyka, we take a preventative, holistic and personalised approach to pet care. We look at the full picture, factoring in the diet, lifestyle and environment of each individual animal.We don''t stop at symptoms, instead we dig for the root cause. We create nutrition plans unique to each pet, because it''s not just about living longer, but living well too.Our mission is to increase the lifespan of dogs and cats.The Role:Our partnerships team drives Lyka''s presence within the veterinary, breeder and pet expert community, enhancing our brand reputation and expanding Lyka''s market influence.Reporting to the Senior Lifecycle Manager, our Partnerships CRM Manager will be responsible for:Maintaining and developing Lyka''s partnerships CRM (HubSpot), including dashboards, property management, workflows, and integrations.Proactively identify opportunities to improve Hubspot CRM workflows, and work with the Partnerships team to drive automation and efficiency in ways of workingOwn the segmentation and data architecture in Hubspot CRM, working closely with the Data team.Support the rollout of new HubSpot features, tools, or processes, including leveraging relevant beta tools and HubSpot releases.Design and document CRM best practices, templates, and standardised processes for use across teams.Own reporting to help the partnerships teams unlock deeper insights through dashboards and custom reporting views.Performing analysis of sales trends and performance to identify opportunities for optimisation, providing actionable insights to stakeholders at all levels.Living and working in accordance with Lyka''s values and principles at the workplaceWho are we?Lyka is an Australian founded pet wellness company that''s shaking up an outdated industry and paving the way for happier, healthier pets. Despite medical advancements, animal lifespans are on the decline. Today, the average pet only reaches 37% of their full potential lifespan and statistics have shown us that many suffer from dental disease, cancer, and obesity. Simply put, the status quo is not enough.As humans, we''ve experienced firsthand the positive impact fresh wholefoods can have on our health and wellbeing, and we believe our furry friends deserve the same. We''re on a mission to do just that, starting with nutritionally balanced, wholefood meals delivered direct to doors around Australia. As the world''s most sustainable pet wellness company, we''re putting pets and our planet first - one bowl at a time.Today, we are proud to share we''ve served over 50 million meals to puppers and their parents across Australia, and this is just the beginning. Our vision is to create multiple nutritional products, adding disease prevention meals and supplements, and expand into new markets.Currently, we have a team of 250+ pet-obsessed people, and we''re continuing to grow (yes, looking at you!). These carefully selected people are dedicated to building the next generation of technology and products to help empower pet parents to take control over their pet''s wellbeing.Our MissionThe time we share with our pets is being cut short. Despite medical advancements, they''re getting sicker earlier. They''re dying prematurely. The industry has it backwards - prioritising treating symptoms instead of addressing the root cause. That''s where we come in.At Lyka, we take a preventative, holistic and personalised approach to pet care. We look at the full picture, factoring in the diet, lifestyle and environment of each individual animal.We don''t stop at symptoms, instead we dig for the root cause. We create nutrition plans unique to each pet, because it''s not just about living longer, but living well too.Our mission is to increase the lifespan of dogs and cats.The Role:Our partnerships team drives Lyka''s presence within the veterinary, breeder and pet expert community, enhancing our brand reputation and expanding Lyka''s market influence.Reporting to the Senior Lifecycle Manager, our Partnerships CRM Manager will be responsible for:Maintaining and developing Lyka''s partnerships CRM (HubSpot), including dashboards, property management, workflows, and integrations.Proactively identify opportunities to improve Hubspot CRM workflows, and work with the Partnerships team to drive automation and efficiency in ways of workingOwn the segmentation and data architecture in Hubspot CRM, working closely with the Data team.Support the rollout of new HubSpot features, tools, or processes, including leveraging relevant beta tools and HubSpot releases.Design and document CRM best practices, templates, and standardised processes for use across teams.Own reporting to help the partnerships teams unlock deeper insights through dashboards and custom reporting views.Performing analysis of sales trends and performance to identify opportunities for optimisation, providing actionable insights to stakeholders at all levels.Living and working in accordance with Lyka''s values and principles at the workplaceRequirements3+ years experience in Sales Operations, Partner Operations or CRM role within a B2B or B2B2C environment.Prior experience with a comprehensive SaaS sales or partnerships tech stack is crucial, encompassing CRM systems (HubSpot experience essential) & sales automation.Strong analytical mindset with the ability to transform large data sets into meaningful insights for a variety of stakeholders.Basic understanding of data analysis tools is advantageous - Omni, or TableauExperience growing within a start-up sales or partnerships team is preferred. Strong ability to interact and influence effectively with partnership/sales managers.BenefitsWork in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product!Growth and Development - Lyka is growing extremely quickly, which means you will have the opportunity to experience different challenges every day and progressively acquire more responsibilities as our facility and team expand. We provide an annual L&D budget for you to continue your personal development.Work for a sustainability-focused company - we care about the health of our dogs and our planet. We''re proud to be Australia''s only carbon-negative and plastic-negative pet wellness company and we''re always looking at ways for us to improve sustainability practices.Be part of a diverse top-talent team, coming from widely different backgrounds and geographies.Up to 18 weeks of paid parental leave top-upWellbeing assistance and tools to take care of your mental and physical wellbeing so you can do your best work.Flexible working: work from where you get your best work done. We have pet-friendly offices and industrial kitchens in Sydney and Melbourne.Pupper parent support to care for your furry friends - flexible arrangements for new pets, pet-friendly offices, discounts, and financial allowance for dog training and care to help them live their best life!We are committed to building inclusive and diverse teamsLyka is an equal-opportunity employer devoted to providing a working environment that embraces and values diversity and inclusion. We celebrate diversity, are devoted to creating an inclusive environment for all staff and encourage people of all backgrounds to apply. If you have any support or access requirements, we encourage you to advise us at the time of application.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesTechnology, Information and InternetReferrals increase your chances of interviewing at Lyka by 2xGet notified about new Customer Relationship Management Manager jobs in Alexandria, New South Wales, Australia.Sydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 3 weeks agoFrenchs Forest, New South Wales, Australia 2 months agoMoorebank, New South Wales, Australia A$80,000.00-A$90,000.00 1 day agoKyeemagh, New South Wales, Australia 2 weeks agoAssistant Store Manager / Customer Service Manager - rebel WarriewoodWarriewood, New South Wales, Australia 1 week agoEnterprise Customer Success Manager, APACClient Relationship Manager- Lifesciences and HealthcareNorth Ryde, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 day agoNorth Sydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 3 days agoSydney, New South Wales, Australia 3 days agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 day agoSenior Customer Success Manager - Enterprise (Retail / Hospitality)Sydney, New South Wales, Australia 3 days agoSenior Customer Success Manager, Public SectorSydney, New South Wales, Australia 1 day agoSenior Customer Success Manager, Upmarket - APACSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 weeks agoCustomer Relationship Management ManagerAccount Manager, Customer Success @ StreemSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 6 days agoMascot, New South Wales, Australia 1 day agoMillers Point, New South Wales, Australia 1 week agoWere unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr