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Digital and marketing automation executiveDigital and marketing automation executive13 hours ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Digital and Marketing Automation ExecutiveDepartment:MarketingLocation:Adelaide, South AustraliaReporting Line:Start Date:ASAPPosition PurposePosition Title:Digital and Marketing Automation ExecutiveDepartment:MarketingLocation:Adelaide, South AustraliaReporting Line:Joao De Freitas (Dotted line: James Askham Levy)Start Date:ASAPPosition PurposeWorking as part of a global telecommunication organisation to achieve business and brand objectives. The role will participate in the launch and establishment of global brands, specialising in marketing and communication automation, owned, earned and paid digital and social media platforms. Working cross-functionally to support operations with mission critical communications from our HubSpot CMS platform is a key part of this role. In addition to shaping our market presence, this position serves the global company as the digital and social media expert for all campaigns and will be operating within a matrixed reporting system with national and international stakeholders, ensuring alignment with the organisations marketing and communications campaigns to our global customer base.Key ResponsibilitiesHubSpot automation:Act as HubSpot SME in the businessSet up automated communications in HubSpotBuild communication templates in HubSpotLeverage CRM and marketing automation tools to create data-driven campaigns and customer journeysSend marketing and operational communications from HubSpotBuild templates in HubSpotDigital and demand:Support the marketing function to oversee the entire paid digital marketing portfolio, ensuring optimal allocation based on performance metrics and strategic objectives dailyManage and implement all search engine marketing (SEM) campaigns to increase visibility and conversations through paid search effortsDevelop and execute digital and paid media strategies to maximise ROI spendOversee the entire paid digital marketing portfolio, ensuring optimal allocation based on performance metrics and strategic objectives dailyManage and optimize campaigns, implementing adjustments based on performance insightsConduct competitor review of digital and social media efforts to understand strategies and present back on best practiceCreate and execute a comprehensive social media strategy across platforms: META and LinkedInSocial Media:Build sharp, relevant editorial calendar to share across digital channels, ensuring regular beat of quality storytelling and real time contentEnsure copy is kept within the voice of the brand across all platformsCollaborate with the campaign manager to produce high-quality creatives, animation and engaged contentStay up to date with the latest market, industry trends and developments and use your knowledge to inform our content strategyEscalate digital and social communications to operations and/as appropriateShare data-driven insights with immediate and wider teams, tracking customer journeys through our digital estate and optimising for conversionMonitor social media conversation and public perception, pro-actively address issues that may impact the organisations image and/or reputationCustomer satisfactionAchieve high levels of internal and external stakeholder and customer satisfaction on day-to-day engagementProductivityPerform required duties and responsibilities with high efficiency and effectivenessAchieve agreed upon KPIs and targets as set by Chief Marketing OfficerQualityDemonstrate commitment to continuous quality improvementAssist in the collection of information and data for quality improvementAll work produced and delivered to customers is of the highest qualityConfidentiality and privacyDemonstrate an understanding and strict compliance with legislation, policies and procedures concerning confidentiality and privacyPolicy and procedureComplies with CMVAS Groups policies and procedures and all regulatory obligations within the companyValues and behavioursDemonstrates and embodies the CMVAS Group core values and behavioursInterpersonal Skills / Personal Attributes RequiredStrategic Thinking: Ability to develop longterm plans and strategies aligned with business objectives and market dynamicsEffective Communication: Clear and concise in both written and verbal communication, capable of articulating ideas to diverse audiencesCollaborative: Works well within crossfunctional teams and with stakeholders to achieve shared goalsProblem-Solving Skills: Proficient in identifying challenges, developing solutions, and making decisions based on data and insightsLeadership Qualities: Inspires and motivates teams, fostering a positive work environment and driving outcomesAnalytical Thinking: Strong ability to analyse data, interpret trends, and derive actionable strategiesCreativity: Innovative thinker who generates fresh ideas and approaches marketing challengesCustomer Focus: Dedication to understanding and meeting customer needs and expectationsContinuous Learning: Actively seeks to expand knowledge of industryCreative, organized, and able to multitask in a fast-paced environmentA fast learner with a get things done attitudeSelf-motivated and proactive, with the ability to work independently as well as part of a teamQualifications and ExperienceExperience: 3+ years of HubSpot administration and digital marketingDemonstrated Success: Proven track record in developing and implementing comprehensive marketing strategies within the telecommunications industryDigital Marketing: Strong background in digital marketing, including managing digital platforms, executing digital campaigns, and leveraging SEO and SEM strategiesStrong communication and numeracy skillsExcellent technical experience and knowledge: platforms inclusive of Meta, Google Campaign Manager, Google Ads, Google Analytics and automation toolsBenefits and PerksCareer Growth Opportunities: Benefit from pathways for career advancement and professional development within a dynamic and evolving industryGain International Experience: Opportunity to learn and gain exposure to international telecommunications marketsCompetitive Remuneration: Enjoy a competitive salary and remuneration packageMake an Impact: Contribute to impactful projects and initiatives that shape the future of telecommunications services and enhance customer experiencesSupportive and Collaborative Team: Work alongside talented and diverse teams, fostering creativity and enjoying a supportive work environmentSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionDesign, Art/Creative, and Information TechnologyIndustriesTelecommunicationsReferrals increase your chances of interviewing at CM Value Added Services (Pty) Ltd by 2xSign in to set job alerts for Digital Specialist roles.Digital Creative 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