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Company DescriptionStep into a pivotal leadership role with Shakespeare Property Group and drive the marketing success of a standout hotel portfolio across Australia. As Portfolio Director of Marketing & Digital, youll oversee strategy and performance across five Accor-branded properties: Novotel Sunshine Coast Resort, Pullman Cairns International, Novotel Cairns Oasis Resort, Hotel Woolstore 1888 Handwritten Collection, and Peppers Marysville.This full-time role is ideally based with the team on the Sunshine Coast, but Cairns is also an option for the right candidate, with flexible working arrangements available. Youll lead bold, results-driven marketing across diverse destinations, each with its own unique identity and guest experience. If you''re a strategic thinker with a flair for digital innovation and multi-property leadership, this is your opportunity to make a lasting impact on some of Australias most iconic hospitality brands.Are you a strategic marketing powerhouse ready to make a real impact? Join Shakespeare Property Group as our Portfolio Director of Marketing & Digital, heading up a high-performing team and steering brand, digital, and communications strategies across a standout collection of hospitality properties. This role offers the chance to elevate visibility, boost revenue, and lead a dynamic team across all marketing channels.This isnt just another marketing jobits a leadership position at the heart of innovation and influence. Youll collaborate with senior stakeholders across Sales, Revenue, and Operations to execute digital-first, commercially-driven strategies that enhance guest engagement and business growth. If youre a hands-on leader who thrives on creative thinking, commercial outcomes, and inspiring teams, this is your next big move.What Youll Do:Lead and mentor the portfolio marketing team across brand, digital, communications, and content.Enhance digital performance through SEO, SEM, web analytics, social media, and online distribution platforms.Collaborate with Sales and Revenue leaders to align marketing with property-level commercial goals.Drive content productionincluding photography, video, and editingto showcase each propertys unique offering.Manage campaign delivery from concept to performance tracking, across paid media and PR.Champion loyalty initiatives and partnerships that drive guest retention and new revenue streams.Analyze data and metrics to inform marketing decisions and optimize ROI.Ensure brand consistency and quality across all touchpoints, from signage to social media.Ready to make your mark on a bold, growing portfolio? Apply now and bring your expertise to the forefront of hospitality marketing.QualificationsWhat Were Looking For:Proven senior marketing leadership experience within hospitality, ideally with branded hotel environments or international hotel groups.A strategic thinker with a results-driven mindset and a proactive problem-solving approach.Skilled in crafting integrated campaigns that fuse data, design, and storytelling for impact.Deep expertise in digital marketing, CRM platforms, and revenue-focused marketing tools.A natural innovator confident navigating emerging digital trends, platforms, and technologies.Commercially astute with a creative instinct to shape compelling, brand-aligned content.Hands-on experience with Accor systems such as Opera, TARS, and Accor Live Limitless is preferred.Additional InformationWhy work for Accor?Accor is one of the largest global hospitality companies, with over 5,400 hotels across 110+ countries, offering endless career development opportunities.Benefits Your WayImmediate access to global accommodation and F&B discounts.#LearnYourWay with a modern training platform offering a constantly expanding database of free, industry-focused training.Recognition of service anniversaries and Accor Tenure Milestones.Our Commitment to Diversity & InclusionWe are an inclusive employer committed to attracting, recruiting, and developing diverse talent. We offer reasonable adjustments during the recruitment process. Please let us know if you require any adjustments. #J-18808-Ljbffr