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Job Title


Marketing Acquisitions Manager - AU


Company : Ryman Healthcare


Location : Melbourne, Australia


Created : 2025-06-26


Job Type : Full Time


Job Description

Exciting to fuel growth and build thriving village communities through strategic, data-led acquisition marketingImmerse yourself in a culture of continuous learning and personal growthUnlock your full potential in a supportive environment that values your expertiseMake a meaningful difference in what you doAbout Ryman HealthcareAt Ryman, we believe the measure of a full life is one that gets richer with age.Ryman Healthcare is a leader in retirement living and aged care. Our driving purpose is to enhance freedom, connection and well-being for people as we grow older. We own and operate 49 villages in New Zealand and Australia and we employ approximately 7,700 team members across a range of different sectors. Additionally, we are proud to be the first healthcare company to receive the Wellbeing Tick.At the heart of our business, everything we do must be ''Good enough for mum and dad.''What will you do?We have an exciting opportunity for a Marketing Acquisitions Manager - AU to join our team in Southbank, Melbourne to drive customer growth through strategic marketing and lead generation. This is a full-time leadership role responsible for developing and executing targeted acquisition campaigns, particularly focused on our village marketing initiatives across Victoria. As Marketing Acquisitions Manager, you will work closely with key stakeholders across marketing, sales, and operations to deliver data-driven strategies that generate high-quality leads and support business growth.Other key responsibilities include:Setting the overall acquisition strategy and providing strategic direction for village-specific campaigns, while overseeing the execution of these campaigns ensuring alignment with business goals and marketing objectives.Guiding the development of campaigns that support the entire customer journey, ensuring that strategies from lead generation to resident conversion are effectively implementedProviding strategic guidance and collaboration with the digital marketing team, ensuring campaigns are effectively executed on digital channels.Working closely with the sales team to align lead generation efforts with sales processes, ensuring high-quality leads are passed through.Collaborating with internal teams such as digital marketing, brand, creative services, content, sales, and data teams to ensure cohesive acquisition strategies.What''s in it for you?Along with joining a team who deliver exceptional results, treat people with kindness and respect and know how to have a laugh, you can expect:Opportunity to add to your professional skillsAdditional wellbeing leave and to purchase extra annual leaveCompany recognition and reward programme,Access to discounts with more than 40 well-known Australian and international brands across a variety of sectors including; health and wellbeing, banking, insurance, retail and moreActive social club - Movie nights, Award Ceremonies, Paint and Sip, food festivals, Treasure Hunts, Charity events and lots moreFruit, Italian Coffee, Ice Cream, Yoga classes and "furry Fridays" (bring your dog to work)Who are you?You have proven experience in a similar role, with a proven track record of success in developing and executing marketing acquisition strategies that drive measurable customer growthYou possess strong commercial and strategic acumen, delivering measurable business outcomesYou are comfortable operating independently of external creative agencies, with the ability to lead campaign development end-to-end, from brief to final asset selection and copywritingYou are adaptable, self-motivated, and able to contribute meaningfully within a small teamYou value people and kindness and are passionate about delivering resultsYou strive for excellence and look for ways to exceed expectations.You can deliver with confidence in a fast-paced environmentYou believe in the value of strong, positive, trusting teams who work together as oneYou are resilient and can demonstrate composure under pressureYou value communication that is clear, effective, and lacks ambiguityAt Ryman, we support an environment where everyone feels welcome to be themselves. We embrace diversity and celebrate individual uniqueness, encouraging anyone wanting to work for Ryman to apply for our vacant positions.If you are interested in joining an organisation with a clear purpose and a commitment toinnovation,kindnessand excellence,we would love to hear from you!Applications will be reviewed as they are received and interviews may take place prior to the close date. This means a job ad may close before the advertised close date. #J-18808-Ljbffr