Drive digital growth and CRO across eComm platforms to boost sales, market share, and performance.11th June, 2025About DBG Health & IPA:DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. Independent Pharmacies of Australia (formerly The Platform Alliance Group) is one of Australia''s largest pharmacy networks, supporting independent pharmacies for over 20 years. We''re building the strongest network by offering diverse services and evolving the customer focus of each pharmacy. This creates a win-win for consumers, members, and suppliers.About the Role:The E-Commerce Manager is responsible for unlocking value across all e-commerce channels, with a focus on conversion rate optimisation (CRO), repeat purchase intent, and market share growth. This role leads the management of web, app, and e-commerce platforms and content for IPA brand systems, driving digital transformation and enhancing speed to market. Combining digital marketing expertise with technology strategy, the Digital Performance & E-Commerce Manager champions best practices and shares knowledge across the business to strengthen our digital presence and support continuous growth.Role & Responsibilities:Work with the Head of Marketing to develop and implement an e-commerce strategy and technology roadmap for the selected Brand portfolios.Grow and strengthen the Brands digital presence, speed to market and customer engagementLiaise with the Brand division to identify key project requirementsUse agile methods to manage and deliver required projectsProject manage vendors and/or internal teams, hosting daily stand ups with development resources to maintain and improve digital productsProvide weekly top-line and monthly deep dive into key performance data, insights, actionable recommendations and initiativesUndertake regular market and competitor analysis to understand trends and capitalise on immediate growth opportunities11th June, 2025About DBG Health & IPA:DBG Health is a leading independent health, wellness, and beauty company headquartered in Melbourne. With a team of over 1,000 dedicated professionals, we are committed to delivering affordable and innovative solutions that enhance the well-being of our customers. Independent Pharmacies of Australia (formerly The Platform Alliance Group) is one of Australia''s largest pharmacy networks, supporting independent pharmacies for over 20 years. We''re building the strongest network by offering diverse services and evolving the customer focus of each pharmacy. This creates a win-win for consumers, members, and suppliers.About the Role:The E-Commerce Manager is responsible for unlocking value across all e-commerce channels, with a focus on conversion rate optimisation (CRO), repeat purchase intent, and market share growth. This role leads the management of web, app, and e-commerce platforms and content for IPA brand systems, driving digital transformation and enhancing speed to market. Combining digital marketing expertise with technology strategy, the Digital Performance & E-Commerce Manager champions best practices and shares knowledge across the business to strengthen our digital presence and support continuous growth.Role & Responsibilities:Work with the Head of Marketing to develop and implement an e-commerce strategy and technology roadmap for the selected Brand portfolios.Grow and strengthen the Brands digital presence, speed to market and customer engagementLiaise with the Brand division to identify key project requirementsUse agile methods to manage and deliver required projectsProject manage vendors and/or internal teams, hosting daily stand ups with development resources to maintain and improve digital productsProvide weekly top-line and monthly deep dive into key performance data, insights, actionable recommendations and initiativesUndertake regular market and competitor analysis to understand trends and capitalise on immediate growth opportunitiesSkills & Experience:5 years of experience in growth marketing with a focus on digital & e-commerce marketingDemonstrated e-commerce management experience in a comparable businessIn-depth understanding of PPC & SEO strategyA passion for customer acquisition and all things digitalWebsite UX & CR optimisation experienceProven experience in HTML and CSSBenefits & Perks:At DBG Health, we offer more than just a job we offer a dynamic and supportive work environment where you can make a real impact. As part of our team, you''ll have the opportunity to work alongside industry leaders, drive meaningful change, and grow both personally and professionally.Exclusive discounts on our consumer health, wellness and beauty products - including MCo Beauty, E.L.F Cosmetics, Nude by Nature. Chemists Own and many moreFree membership to 28 by Sam Wood - 28 by Sam Wood is an online program designed to help Aussies get fit at home and live happier, healthier lives. From guided workouts and expert-created meal plans to motivational resources, its designed for people of all fitness levels.12 weeks paid parental leaveAccess discounted private health insurance through Australian Unity, AIA Health of NIBWe are a values-driven business fostering a supportive and friendly team cultureEnjoy the ability to work autonomously, empowering you to drive your own success.Convenient head office location close to public transport, cafes and restaurantsOpportunity to grow your career across all divisions within DBG Health - Arrotex Pharmaceuticals, VidaCorp Consumer Goods, Independent Pharmacies of Australia Group and Axe Health Services.Ability to purchase additional leave to provide opportunity for employees to spend more precious time with family, travelling or even studyExplore the option of paying for your vehicle costs through novated leasingDBG Health is committed to fostering a workplace culture that is safe and accessible for all. We are an equal- opportunity employer and encourage applications regardless of cultural background, gender identity, sexual orientation, disability or neurodiversity. We strive to build a collaborative, inclusive workplace that is representative of the communities we work and live in.Apply For Job #J-18808-Ljbffr
Job Title
E-COMMERCE MANAGER