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Job Title


CRM Automation Specialist


Company : Austin Group


Location : Melbourne, Australia


Created : 2025-06-30


Job Type : Full Time


Job Description

2 days ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.The Austin Group, home to iconic Australian brands GAZMAN, Cable, and Perri Cutten, is seeking a dynamic CRM Automation Specialist to join our team. This is your opportunity to play a pivotal role in enhancing customer engagement and driving business growth through innovative automation strategies.As a CRM Automation Specialist, you will be responsible for developing, implementing, and optimizing automated marketing processes across our brands. Youll work closely with marketing, e-commerce, IT, and other teams to leverage CRM tools for seamless communication, data-driven insights, and targeted marketing initiatives. Your role will directly contribute to enhancing customer loyalty, increasing sales, and delivering exceptional brand experiences.Responsibilities will include but not limited to:Design and implement automated workflows and campaigns within the CRM system aligned with the customer lifecycleDevelop and execute automated marketing campaigns to drive customer growth through retention focused campaignsTest, monitor, and optimise campaigns to ensure high performance and ROIAnalyse customer data to identify trends, opportunities, and areas for improvement for customer segmentationReport on key metrics such as open rates, conversions, and customer lifetime valueProvide insights to improve campaigns and recommend new automation opportunitiesPartner with marketing, creative, and IT teams to align strategies with business goalsTrain internal teams on CRM best practices and automation toolsTroubleshoot technical issues and maintain the efficiency of CRM workflowsStay updated on trends and technologies to drive innovation in CRMTo be successful in this role you will have:Experience working with a retail loyalty programme3-5 years in CRM automation and marketing platforms (e.g., Salesforce, HubSpot, Emarsys, Klaviyo)A Bachelors Degree in Marketing, Business, or a related fieldExpertise in data analysis, campaign optimization, and multi-channel marketingFamiliarity with API integrations, data imports/exports, and CRM customizationAbility to use analytics tools (Google Analytics, CRM reporting tools) to assess automation effectivenessExperience with A/B testing, multi-channel marketing strategies, and advanced segmentation techniquesStrong understanding of marketing processes, sales funnels, and customer lifecycle managementExperience with email and SMS marketing, lead nurturing, and campaign management automationExceptional communication skillsA detailed and focused approach to work and be highly organisedAbility to think laterally on all issues and take a proactive approach to resolve themA positive and proactive can do attitudeWe provide:Free on-site parking50% clothing discount off all of our brands (GAZMAN, Perri Cutten, & Cable)The opportunity to build your career with a successful, established and trusted Australian brandA friendly, motivating and rewarding team environment, where achievements are recognisedA supportive and inclusive workplace cultureOpportunities to attend fantastic events, annual conferences and award nightsAbout usAustin Group is an established Australian owned and family run fashion retailer and wholesaler that includes some of Australias most iconic menswear and womenswear brands. Our portfolio of brands include GAZMAN, Cable and Perri Cutten. We proudly operate over 130 retail stores in Australia and supply to over 150 wholesale locations throughout Australia and NZ.Our CultureOur collaborative approach aims to provide a family environment in which we do our best to ensure every interaction serves to build a truly personal relationship. We are authentic, go beyond the expected and are passionate about our brand and the customer experience we provide.We are always on the search for passionate and energetic individuals who will be great brand ambassadors for our company and will join us on our journey as we grow and evolve this iconic Australian brand. Join us and love what you do. It makes for a great day at work!Employee testimonials"Working at Austin Group has been such a refreshing experience. From day one, Ive felt like part of the team. Its a family-run business, and that sense of connection really comes through day-to-day. Theres a great mix of collaboration, support, and trust - plus plenty of room to grow and try new things. Its fast-paced in the best way, and theres a real buzz knowing the work you do actually makes a difference." Jamie - Merchandise Planning ManagerI have had the privilege of working for GAZMAN for over 11 years now and absolutely love what I do. Its more than just a job for me its about being part of a team that treats each other and their customers like family, Its about working for a company that places importance on quality, value for money and career progression, and Its also about being part of a team that encourages positivity, energy and fun in the workplace Belinda | VICRetailworld Employer of the year winner 2023!If you have the required skills, have a positive and enthusiastic attitude and are looking to join a highly dedicated and passionate team, please apply with a resume and cover letter through Seek or email your application to jointheteam@austingroup.com.auDue to the high amount of applications, only short-listed applicants will be contacted.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionAnalyst and MarketingIndustriesRetail and Retail Apparel and FashionReferrals increase your chances of interviewing at Austin Group by 2xGet notified about new Customer Relationship Management Specialist jobs in Malvern, Victoria, Australia.Melbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 4 weeks agoMelbourne, Victoria, Australia A$80,000.00-A$90,000.00 3 weeks agoMelbourne, Victoria, Australia A$145,000.00-A$160,000.00 1 week agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 1 week agoCustomer Service Manager National TeamCustomer Relationship Management SpecialistMelbourne, Victoria, Australia 4 weeks agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 4 weeks agoMelbourne, Victoria, Australia 2 days agoMoorabbin, Victoria, Australia 2 months agoMelbourne, Victoria, Australia 2 weeks agoHeatherton, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 months agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 3 weeks agoCustomer Service & Administration ManagerMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 23 hours agoSouthbank, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 14 hours agoMelbourne, Victoria, Australia 2 weeks agoCRM & Loyalty Specialist - Skechers & Dr MartensCremorne, Victoria, Australia 21 hours agoMelbourne, Victoria, Australia 5 days agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 3 days agoWere unlocking community knowledge in a new way. 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