Job Title

ICL Digital is a dynamic, full-service digital agency situated in Richmond upon Thames. We deliver cutting-edge solutions across Web Design & Development, E-commerce, Mobile Applications, CRM integrations, and comprehensive Managed IT Services including 24 / 7 hosting and support. Our focus is on enabling clients to grow through smart technology and creative execution that delivers real results.The OpportunityWere looking for an experienced and versatile Head of Marketing to take the lead on a portfolio of established, long-term clients. This is a highly collaborative, client-facing role responsible for crafting and delivering impactful digital marketing strategies that drive performance.Youll bring a deep understanding of SEO, paid media (PPC), social media, content marketing, and performance analytics. The ideal candidate is both strategic and hands-on confident managing client relationships, leading internal teams, and optimising campaigns for growth.Your Key ResponsibilitiesClient Strategy & Leadership : Act as the primary marketing contact for clients, building strong relationships and translating business goals into actionable strategies.Campaign Management : Plan and execute paid media campaigns across platforms like Google Ads, Meta, LinkedIn, TikTok, and YouTube, optimizing for performance metrics.SEO & Website Optimization : Conduct SEO audits and collaborate with developers to enhance site speed, UX, and search visibility.Content & Social Media : Oversee editorial calendars and manage the creation and distribution of engaging content across web and social platforms.Email & CRM Marketing : Develop targeted email campaigns and automation workflows using tools like Mailchimp, HubSpot, or ActiveCampaign.Analytics & Reporting : Deliver performance insights through regular reporting using GA4, Meta Pixel, and Tag Manager, including A / B testing and strategic recommendations.Cross-Functional Collaboration : Work closely with design, development, and content teams to ensure cohesive and effective campaign execution.What Youll GetThe opportunity to work across a diverse portfolio of clients and industries.A creative, collaborative team environment focused on growth and innovation.Hybrid working setup : two days in our Richmond office, with flexibility to work remotely the rest of the week.Must be located within an hour of Richmond upon Thames.A competitive salary that reflects your experience and contribution.Ongoing support for professional development and upskilling.Required Skills & ExperienceMinimum of 57 years experience in a management position , leading teams within a digital marketing or agency environment.Strong knowledge of SEO best practices , Google Ads , and social media advertising platforms.Proficient in marketing analytics , data interpretation, and performance reporting.Experience using WordPress , Webflow , or similar CMS platforms.Competency with graphic design tools such as Canva and Adobe Creative Suite.Solid understanding of email marketing tools and CRM platforms .Excellent communication, presentation, and time management skills.Create a job alert for this searchRelated jobsWe Care About Your PrivacyWe and our 1 partners store and access personal data, like browsing data or unique identifiers, on your device. Selecting I Accept enables tracking technologies to support the purposes shown under we and our partners process data to provide. Selecting Reject All or withdrawing your consent will disable them. If trackers are disabled, some content and ads you see may not be as relevant to you. You can resurface this menu to change your choices or withdraw consent at any time by clicking the Show Purposes link on the bottom of the webpage (or the floating icon on the bottom-left of the webpage, if applicable). Your choices will have effect within our Website. For more details, refer to our Privacy Policy.We and our partners process data to provide:Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development. #J-18808-Ljbffr