Job Title

About the BusinessRent.com.auis Australias leading rental-only website, helping over 600,000 renters each month search for properties, get renter-specific support, and access tools that make renting easier and fairer.Inspired by our customers and through the clever use of technology, we deliver innovative solutions to remove the complexities of renting and create positive, lasting change. Thats why weve developed a suite of innovative products including Renter Resume, RentConnect, RentCheck, RentBond and our latest payment solution, RentPay.Were a fast-moving, ASX-listed company driven by purpose. Our team is small but mighty, passionate about solving real problems for renters and delivering value to our partners.About the roleWe are looking for a hands-on, strategic Digital Growth Lead to help drive customer growth at Rent.com.au. Its a leadership role that combines rolling up your sleeves with shaping the bigger picture across all things digital and growth marketing.Reporting directly to the COO, youll take full ownership of the marketing funnel and lead a tight-knit team across marketing, design, and growth. Youll work with teams across Product, Customer Success, and Development to create seamless user experiences and deliver strong commercial results.This is a rare chance to help build and scale a lean, high-impact marketing team, shape the direction of a growing Proptech brand, and make a real difference to how millions of Australians rent.Note - this role is based at our head office in Burswood, Perth.Key responsibilities:Team Leadership and StrategyTake ownership of the digital marketing strategy and align it with broader business goalsCoach and grow a team of three, including oversight of external agency relationshipsManage the marketing budget with a focus on smart investment and measurable ROIPerformance MarketingGuide performance across digital channelsOptimise campaigns to drive quality traffic and conversionsLifecycle & Product MarketingPlan and optimise lifecycle marketing programs that keep users engaged throughout their journeyGuide product positioning and messaging that resonates with our audienceHelp launch new features and products with go-to-market strategies that drive adoptionContent StrategyLead content planning that supports SEO, builds trust, and helps renters understand our valueKeep tone and messaging consistent across all channelsMarketing Analytics & OptimisationTrack key funnel metrics and share insights that guide tactical and strategic decisionsEstablish clear reporting frameworks and success benchmarks for all growth & marketing initiativesCross-functional CollaborationWork closely with Product, Development, and Customer Success to align growth efforts with real user needsTranslate customer insights and data into meaningful action across the businessAbout you:5+ years of experience in digital, growth, or performance marketingYou''ve led a team or major cross-functional workstream and are ready for a broader leadership challengeProven experience creating and managing campaigns that drive user acquisition, activation, and product adoption at scaleUnderstanding of how to optimise customer journeys and implement strategies that improve user experienceComfortable with data analysis and fluency with key marketing metricsProficient with GA4, GTM, Google Ads and other digital marketing platforms & toolsClear communicator, curious thinker, and proactive team player who thrives in a fast-paced environmentBonus Points for:Experience in SaaS, marketplaces, or consumer-facing tech productsExposure to AI or automation tools to streamline marketing workflowsFamiliarity with UX and product management principlesWhat we offerAt Rent.com.au, we believe in providing our employees with a supportive and collaborative work environment along with a competitive salary and performance-based bonuses.Collaborative and inclusive company cultureEnd-of-ride facilitiesfor your convenienceConveniently located nearpublic transportand some of the bestcoffee spots! #J-18808-Ljbffr