Brighter Futures Start HereWe are an inclusive team who power two of the most iconic and loved brands, Kmart and Target. We have more than 50,000 passionate individuals across our stores, distribution centres, and offices around the globe.With our brands touching the lives of almost two million customers every week, youll feel the impact of the work youll do every day. As a leader in the retail market, were optimistic about our future and yours. Were changing at a rapid rate, giving you challenging work that youll be proud of.Join the teamWhat youll be doingAs an SEO Specialist working for Kmart you will:Perform website technical audits to identify crawlability, indexation or performance issues, and provide recommendations that will drive SEO improvementAssist in forecasting traffic and financial outcomes of implementing SEO initiatives, and validating impact after implementationPerform content gap analysis based on keyword research and competitor researchOptimise title tags, meta descriptions, heading tags, internal links and body content against keyword and search trends, following SEO best practiceAssist in developing an SEO content strategy for new brands and categories being introduced to Kmarts marketplaceGuide stakeholders on tactical SEO content and search recommendations to support product launches, campaigns and content marketingThe SEO Specialist is a strategic thinker with a strong analytical mindset, highly proficient in technical SEO, SEO content and link building strategies, and has a passion for staying ahead of industry trends.To be successful in this role youll have:3-5 years experience in a similar role, retail or marketplace experience desiredDeep understanding of SEO principles with comprehensive, proven knowledge of technical, on-page and off-page SEO best practicesFull-stack SEO with extensive experience in content strategy, technical SEO and off-page SEOSkills in keyword research, optimising meta data, heading structure, internal linking and copy with great proofreading skillsStrong analytical and problem-solving skills with the ability to interpret data, draw insights, and make data-driven decisionsProficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, BrightEdge, Screaming Frog, Oncrawl and split testing tools with experience troubleshooting technical crawling and indexing issuesBenefits well offer you:Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.A team member discount card that gives you a discount at Kmart, Target Officeworks and BunningsAccess to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health with over 60 suppliers!We offer inclusive parental leave, and ongoing support offered though our partnership with Circle In for team members of all backgrounds and family circumstancesA dynamic learning and support programOpportunity to fast track your career through our Mentor Program as a Mentee or MentorA Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizesGreat career opportunities across the broader Wesfarmers GroupWe celebrate the rich diversity of the communities in which we operate. We are committed to creating inclusive and safe environments where all our team members can contribute and succeed. We believe that all team members should feel valued, respected and safe, and strive to ensure our recruitment process is accessible and welcoming, with applications encouraged from all candidates.We encourage you to tell us about any workplace adjustments that you would like, by emailing kmartgroupcareers@kmart.com.auIf you would like to explore a career with Kmart and this sounds like the perfect role for you apply now! #J-18808-Ljbffr
Job Title
SEO Specialist (12 Month FTC)