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Join to apply for the Brand Manager - Tomato & Ambient Meals role at SPC Global1 week ago Be among the first 25 applicantsJoin to apply for the Brand Manager - Tomato & Ambient Meals role at SPC GlobalGet AI-powered advice on this job and more exclusive features.SPC Global (ASX:SPG) is an iconic food manufacturer with a 100-year commitment to playing a positive role in the Australian economy and manufacturing industry. Our commercial business office is transitioning to Melbourne CBD and runs four Business Divisions SPC, The Original Juice Co, Nature One Dairy and Natural Ingredients.This is an exciting time to join our agribusiness as we unlock new growth potential and take our business global. Our business has recently revisited our values with purpose of globalising an iconic Australian brand.The Opportunity:The Brand Manager role is to support and implement the overall Tomato & Ambient Meals category strategy with a focus on the core brands of SPC & Ardmona.Reporting into the Marketing Manager (Tomatoes & Ambient Meals) you will be responsible for implementing effective marketing plans incorporating; brand, communications, new product development and promotional activation to establish distribution, build brand equity and drive profitable growth. You will also use consumer and market research, product analysis, and customer feedback to recognise opportunities for advancing the brand across a range of products and categories.Key Responsibilities:Brand Strategy, Planning & ManagementDrive the implementation of the marketing strategy & executional plans that will support the commercial team to deliver sales and profit targets.Management of all elements of the marketing mix including product development, pricing, consumer and trade marketing initiatives.Effective collaboration & communication of plans to key stakeholders to gain support and commitment to activities.Supporting the creative development of packaging, advertising, consumer and trade promotions, communication and channel strategiesPrepare post campaign reports (PCR) on delivery of KPIs and ROI.Development a marketing database of competitor pricing, product distribution, sponsorships, merchandising materials, and media activity.Effectively managing agreed marketing budget and monthly reporting.As custodian of the brand/s ensure that there are clear brand guidelines and consistency across all communication touchpoints.Champion the consumer, ensuring they are at the centre of business thinking.Use an insight to action approach, ensuring that all marketing plans and communication are underpinned with strong consumer insight and category/research data.Collaborate with Customer Care on all plans to ensure that we minimise complaints, capture consumer feedback and action appropriately.Develop and implement communication campaigns across relevant channels to reach the right consumer audience to deliver marketing objectives.Brief agency partners effectively and manage and collaborate to ensure a strong working relationship.Ensure that all communication content and creative is aligned to brand guidelines.Measure and track all campaigns to ensure that they achieve objectives.Innovation and New Product DevelopmentIdentify portfolio needs and support the development of an NPD pipeline based on consumer/customer insight, market dynamics and overall business requirements.Work closely with R&D and operations teams, third party suppliers and consultants, to ensure products meet nutritional, sensory and quality standards. Securing approval from regulatory bodies before launching products, where required.Keep up to date with market insights and new technology that can help secure competitive advantage for the category.Support the management of NPD via monthly Stage Gate process and lead project teams to deliver innovation to agreed timelines.Track and report performance of new product launches and recommend any corrective actions, if necessaryLeadership & Team ManagementProactively build a positive team environment aligned with SPC values.Build partnerships and effective relationships with key internal and external stakeholdersBudgetSupport the management of A&P budget for Tomatoes & Ambient Meals, with high accuracy.The successful candidate will have:Tertiary qualifications in business with a major in Marketing or equivalent.Minimum 2 years in marketing and brand management.FMCG or Consumer Goods experience preferred.Proven track record of brand positioning and brand strategy process.Proven track record of successful project management and collaboration with key functions such as R&D, Procurement, Finance, Sales and Production.Experience in NPD ideation and execution from concept development using the Stage Gate process.Experience in communication campaign development and media plan management digital marketing & social media management.Experience using IRI or Quantium to analysis portfolio performance (preferred).High level interpersonal and communication skills.Agile mindset and readiness to learn.Proactive attitude working with autonomy and going beyond scope when needed.Strong communication skills - engage internal stakeholders to move plans forward.Ability to thrive in a fast-paced environment.A hands on approach and a determination to make things happenOur Culture:Our employees come from all walks of life, across many cultures and backgrounds. The strength of our brands is supported through the strength of our people.This is a rare opportunity to join a diverse, exciting workplace during a transformation period and make positive contributions to the growth of SPC.Aside from being part of one of Australias most iconic businesses, SPC will also make sure you are fully trained for the job you are asked to do, and you will work in a great team environment with others who have a wealth of experience to share. We offer a competitive salary and opportunities for personal and career development.You will be required to meet SPCs employment criteria which will include pre-employment medical screening. Interested?For more information contact: people@spc.com.au or visit www.spc.com.au or apply today!Seniority levelSeniority levelNot ApplicableEmployment typeEmployment typeFull-timeJob functionJob functionBusiness Development, Project Management, and MarketingIndustriesManufacturing and Food and Beverage ServicesReferrals increase your chances of interviewing at SPC Global by 2xSign in to set job alerts for Brand Manager roles.Melbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMoorabbin, Victoria, Australia 15 hours agoCremorne, Victoria, Australia 2 weeks agoVP, Head of Marketing, Australia New Zealand & South PacificMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 4 days agoSouthbank, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 4 days agoMelbourne, Victoria, Australia A$110,000.00-A$120,000.00 1 week agoMoorabbin, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 1 week agoDocklands, Victoria, Australia 6 days agoRichmond, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 5 hours agoSouthbank, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 3 days agoMarketing Manager, Growth Marketing, ANZMelbourne, Victoria, Australia 16 hours agoMelbourne, Victoria, Australia 3 days agoMelbourne, Victoria, Australia A$120,000.00-A$150,000.00 2 weeks agoMelbourne, Victoria, Australia 11 hours agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia A$100,000.00-A$120,000.00 2 weeks agoMelbourne, Victoria, Australia 1 week agoSenior Marketing Manager (Brand & Retail Events)Melbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia A$125,000.00-A$140,000.00 1 week agoCremorne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 4 hours agoWere unlocking community knowledge in a new way. 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