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BRAND MANAGER I FASHION/APPAREL/LIFESTYLE I GOLD COASTBRAND MANAGER I FASHION/APPAREL/LIFESTYLE I GOLD COAST1 day ago Be among the first 25 applicantsBRAND MANAGER I FASHION/APPAREL/LIFESTYLE I GOLD COASTShape the Future of Two Iconic Australian Brands Brand Manager OpportunityLooking to take the next bold step in your brand career? This is your chance to lead the strategy and voice behind two distinctly Australian lifestyle brands; one with decades of heritage and global appeal, the other a fast-growing disruptor shaking up its category.Our client is seeking a dynamic Brand Marketing Manager to drive vision, inspire teams, and bring world-class campaigns to life.Why Youll Want InThis isnt your average brand role. Youll have the rare opportunity to lead across two brands, one steeped in craftsmanship and tradition, and the other known for its innovation and energy. Its a unique mix of legacy and momentum, offering creative freedom, visibility, and the chance to build something lasting. Youll join a tight-knit, collaborative team based on the sunny Gold Coast, and drive the brand vision where sky is the limit!About the Role:As Brand Marketing Manager, youll be the strategic and creative force behind both brands. Reporting to senior leadership, youll shape their positioning in market, lead a small but high-performing marketing team, and ensure every touchpoint reflects the brand story. From campaign execution to content planning and cross-functional collaboration, this is an all-encompassing role perfect for someone who thrives on ownership and creativity.Key Responsibilities:Brand Strategy & VisionDefine and execute long-term brand strategies that align with business goals.Lead positioning, messaging, and storytelling across all platforms.Safeguard brand consistency while elevating presence and performance.Manage, mentor, and grow a collaborative marketing team.Set clear KPIs and provide direction, support, and coaching.Foster alignment across sales, operations, creative, and leadership.Campaign Development & ExecutionOversee end-to-end marketing campaigns from concept to rollout.Manage digital, social, email, print, and in-store activations.Ensure audience insights and data inform every decision.Content Creation & DistributionSupervise high-quality, on-brand content across all key channels.Partner with creative stakeholders to develop engaging visuals and messaging.Maintain content calendars and ensure consistent brand storytelling.Performance Tracking & OptimisationMonitor KPIs and analyse campaign results to drive continuous improvement.Deliver reports and insights to senior stakeholders.Adjust strategies based on data, feedback, and industry trends.Partnerships & PRBuild relationships with key influencers, media, and partners.Drive earned media and exposure through thoughtful PR strategy.About You:5+ years of experience in a senior brand or marketing role (ideally within fashion, lifestyle, or consumer sectors).A natural leader with excellent communication and stakeholder management skills.Strategic and creative thinker who knows how to translate vision into execution.Proven track record of delivering integrated campaigns that drive brand growth.Strong understanding of digital platforms, customer engagement, and content marketing.The Perks:Join a thriving business with exciting growth plans, backed by purpose and creativity.Lead the direction of two brands making waves both locally and internationally.A flexible, inclusive workplace culture where your ideas are genuinely valued.Competitive salary, generous staff discounts, and the lifestyle perks of a Gold Coast-based HQ.Real ownership and autonomy in your role, with room to grow and evolveIf you''re ready to lead brands that stand for quality, creativity, and community, we want to hear from you.Apply via the link or email your CV to gordan@whointhezoo.com.auSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesRetail Apparel and FashionReferrals increase your chances of interviewing at Who in the Zoo Recruitment by 2xGet notified about new Brand Manager jobs in Gold Coast, Queensland, Australia.Gold Coast, Queensland, Australia 1 day agoGold Coast, Queensland, Australia 2 weeks agoGold Coast, Queensland, Australia 1 week agoCarrara, Queensland, Australia 7 hours agoSurfers Paradise, Queensland, Australia 2 months agoGold Coast, Queensland, Australia 1 week agoVarsity Lakes, Queensland, Australia 1 week agoCustomer Experience Assistant Manager (2IC)Burleigh Heads, Queensland, Australia 1 week agoGold Coast, Queensland, Australia 1 week agoSurfers Paradise, Queensland, Australia 1 day agoBroadbeach, Queensland, Australia 1 month agoSurfers Paradise, Queensland, Australia 2 days agoBiggera Waters, Queensland, Australia 4 weeks agoBroadbeach Waters, Queensland, Australia 1 week agoBundall, Queensland, Australia 1 week agoDeputy Coach (Assistant Store Manager) - Pacific FairMermaid Beach, Queensland, Australia 1 week agoVarsity Lakes, Queensland, Australia 2 weeks agoFashion Retail Store Manager - Pacific FairGold Coast, Queensland, Australia 7 hours agoSurfers Paradise, Queensland, Australia 2 months agoGold Coast, Queensland, Australia 1 month agoSouthport, Queensland, Australia 2 days agoAssistant Store Manager - Superdry Gold CoastParadise Point, Queensland, Australia 4 days agoGold Coast, Queensland, Australia 3 weeks agoStore Manager - Fashion Retailer - Gold CoastGold Coast, Queensland, Australia 3 days agoSouthport, Queensland, Australia 4 days agoGold Coast, Queensland, Australia A$75,000.00-A$75,000.00 1 day agoPublic Area Attendant (Casual) | InterContinental Sanctuary Cove ResortSanctuary Cove, Queensland, Australia 3 months agoWere unlocking community knowledge in a new way. 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