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5 days ago Be among the first 25 applicantsGet AI-powered advice on this job and more exclusive features.Direct message the job poster from Frosty BoyAt Frosty Boy, we dont just make desserts and beverages we craft experiences that delight customers worldwide. As a trusted supplier to tier-one QSRs, foodservice, and retail brands, we offer branded and custom dessert, beverage, and savory powder bases that set industry standards.With demand soaring, were looking for a visionary, commercially driven Trade Marketing Manager to take ownership of the marketing function with our trade partners to drive demand for our products within our customers.What Youll DoDesign and implement marketing plans, strategies tailored to distributors, wholesalers and retailersWork with sales managers to execute support for joint business plansWorking with the Insights Manager to create presentations for our customers and attend meetingsSupport menu application content and sample programs in collaboration with the R&D teamsProvide marketing support for customer sales training, in-market launches and customer engagement eventsDesign and manage trade campaigns to drive brand visibility, product trial and repeat purchasesOversee the execution of promotions such as bundle deals, rebates, or loyalty programs I partnership with sales and distributorsMonitor effectiveness of trade activities, promotions and customer engagement initiativesOversee executions of in-store, online, flyers and other collateral as requiredWork with the insights manager and NPD team to map out future product opportunities and bring them to marketCoordinate with agency partners, printers and event organisers (and event coordinator) as needed to bring campaigns to life.Represent the company at relevant trade shows and customer meetingsWhat You BringMinimum 5 years experience in B2B marketing, trade marketing or channel marketing (brand marketing will be an added bonus) ideally within a food businessExperience within an export, overseas business will be favorableAbility to develop strong working relationships internal stakeholders to drive outcomes across a multipisciplinary teamAbility to collaborate with and manage performance of external suppliers and partners to deliver the optimal outcome for the businessAbility to influence key decision makers in relation to decisions with strategically and commercially significant impactSelf-motivated and ability to deal with ambiguity. Have the drive/curiosity to ask and find out why through the use of data available.Ability to use and interpret consumer and customer data to anticipate factors that drive consumers choice of brand, product and usage behaviourAbility to track and measure campaignsWhy This Opportunity at Frosty Boy?Global brand with strong market presence & exponential growth.Innovate with industry experts in R&D and Marketing.Lead high-impact business strategies in a fast-paced, exciting environment.This career-defining opportunity is perfect for high performers ready to take on national leadership!Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesFood and Beverage ServicesReferrals increase your chances of interviewing at Frosty Boy by 2xGet notified about new Trade Marketing Manager jobs in Gold Coast, Queensland, Australia.BRAND MANAGER I FASHION/APPAREL/LIFESTYLE I GOLD COASTGold Coast, Queensland, Australia 5 days agoCarrara, Queensland, Australia 4 days agoCarrara, Queensland, Australia 5 days agoGold Coast, Queensland, Australia 2 weeks agoGold Coast, Queensland, Australia A$75,000.00-A$75,000.00 5 days agoBundall, Queensland, Australia 3 months agoBundall, Queensland, Australia 7 months agoBundall, Queensland, Australia 1 month agoSurfers Paradise, Queensland, Australia 7 months agoHelensvale, Queensland, Australia 2 months agoHope Island, Queensland, Australia 1 week agoWere unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr