Job Title

This is a Social & Content Lead - AI role with Canva based in Sydney, NSW, AU Canva Role Seniority - mid level More about the Social & Content Lead - AI role at Canva Company Description Join the team redefining how the world experiences design. Hey, g''day, mabuhay, kia ora, , hallo, vtejte! Thanks for stopping by. We know job hunting can be a little time consuming and you''re probably keen to find out what''s on offer, so we''ll get straight to the point. Where and how you can work Our flagship campus is in Sydney. We also have a campus in Melbourne and co-working spaces in Brisbane, Perth and Adelaide. But you have choice in where and how you work, we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals. Job Description About the team This role sits at the intersection of Canva and Leonardo AI. Canva is the platform loved by millions around the world to design anything, from anywhere - empowering creativity through intuitive, accessible tools. Leonardo AI. is our innovation playground, where we reimagine product experiences, explore whats next in creative technology, and push the boundaries of whats possible with AI. The Hype Team lives within Leonardo AI. Its a tight-knit, culture-obsessed squad on a mission to make Canva a trend-driving, talked-about brand. With cultural insight, rapid experimentation, and AI-powered storytelling at our core, we create internet-native moments that spark conversationand creation. About the role As the Hype Team Lead, youll be the strategic force behind Canvas trend-driven marketing. Your role is to shape the vision, steer the team, and deliver campaigns that ignite cultural momentum and drive mass awareness. Youll shape the vision, lead a small but mighty team and deliver scroll-stopping campaigns that create cultural momentum. You know how to spot an early trend signal, turn it into a creative springboard and lead teams and agency partners from pitch to post with urgency and clarity Youll launch things that make people say, Wait, Canva did that?, and youre hungry to do it again Qualifications What youll do Set the vision and roadmap for trend-driven campaigns that make waves across TikTok, Instagram, Reddit, and emerging platforms Turn AI-powered features, Canva tools, and user behaviors into viral, shareable moments Lead creative sprints internally and with agenciesbalancing speed with boldness. Write crystal-clear briefs that combine cultural insight with creative provocation Partner closely with product, brand, creator, and marketing teams to ship fast and shape the future of creative storytelling Identify trends, content loops, and formats Canva can originate, join or remix Champion experimentation, helping the team test, learn, and evolve quickly Who you are A social-native, AI-curious creative strategist with proven experience in brand, culture, or digital storytelling, ideally at a media platform, creative agency, or trend-forward brand Youve led creative projects or agile campaign squads and know how to bring the best out of small teams or collaborators under pressure You understand how trends start,not just when theyve peaked,and can steer creative direction based on real-time shifts in culture You move fast without losing the story, balancing instinct with strategic clarity Youve managed or worked with agencies or freelancers on tight timelines and sprint-style creative execution Fluent in how generative AI is shaping internet culture, youre excited by whats possible when you put tools like Canvas Magic Studio or ChatGPT in the hands of creators. Not just tuned into culture, you help steer it Additional Information What''s in it for you? Leondardo.AI benefits A range of benefits to set you up for every success in and outside of work. Here''s a taste of what''s on offer: Impact the future of AI Reward package including equity - we want our success to be yours too Inclusive parental leave policy that supports all parents & carers with 18 weeks paid leave An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally, including remote working abroad Support with your professional development Fun and engaging company events, both virtual and in-person 20 days annual leave Novated car leasing Before we jump into the responsibilities of the role. No matter what you come in knowing, youll be learning new things all the time and the Canva team will be there to support your growth. Please consider applying even if you don''t meet 100% of whats outlined Key Responsibilities Setting vision Creating viral moments Leading creative sprints Key Strengths Creative strategy Trend analysis Project management AI proficiency Collaboration Cultural insight Why Canva is partnering with Hatch on this role. Hatch exists to level the playing field for people as they discover a career thats right for them. So when you apply you have the chance to show more than just your resume. A Final Note: This is a role with Canva not with Hatch.