Job Title

Add expected salary to your profile for insightsThe Globus family of brands (Gfob) started with a rowboat in Switzerland, transporting visitors across Lake Lugano. Now, 97 years later, we are one of the world''s leading travel companies. We pride ourselves on providing luxurious and unparalleled holiday experiences to travellers searching for deeper connections and enriching experiences. With a range of escorted coach tours, independent city stays, and deluxe river cruising, we cater for all travellers and travel styles.About the Role:The Head of Marketing Asia Pacific is responsible for developing and executing comprehensive marketing strategies within the Asia Pacific region. Reporting to the Managing Director Asia Pacific, this leadership position oversees all aspects of the marketing function, including above the line advertising, product marketing, digital marketing, content strategy, CRM approach and activation, and marketing analytics.Responsibilities:Development and implementation of the Asia Pacific strategic marketing plan with clearly defined sales and operational objectives created in partnership with the Managing Director Asia Pacific and members of the executive team to support sales targets across all GFOB brands.Develop brand reputation and awareness in both the trade and consumer environments.Manage brand positioning, creative development and consistency across all marketing touch points and in line with the marketing budget.Work closely with global teams to continually build and develop brand strategies online and offline and brand positioning in the Asia Pacific region.Direct and oversee tactical marketing campaigns across all marketing pillars: consumer advertising, trade marketing, direct sales, digital marketing, social media platforms, partnership marketing, publicity and promotions.Build and lead a high performing team, providing guidance, mentorship and development opportunities.Liaise with Global Marketing team for shared learning and synergy across the marketing plan and to understand the global initiatives and opportunities to align where relevant to Asia Pacific market.About You:Full and permanent working rights in Australia.Minimum 5 years'' experience in a marketing leadership roles.Expertise across brand management, digital marketing, trade marketing and customer engagement.Excellent communication, presentation and stakeholder management skills with a proven ability to collaborate cross functionally and influence at all levels of the business.Demonstrated success in leading, motivating, and developing high performing teams.Why work with the Globus family of brandsHybrid work model and a centrally located office with end-of-trip facilities.Access to discounted travel across all Globus family of brands products for you and your network.Access to exclusive employee discounts - movie tickets, consumer goods, plus much more.Birthday leave and volunteer days.Free access to Employee Assistance Program.Collaborative, fun-loving culture with regular in-house social events.We are hiring immediately for this position, so apply today!Unlock job insightsSalary match Number of applicants Skills matchYour application will include the following questions:Do you have permanent working rights in Australia? What is your salary expectation? How many years experience in marketing leadership roles do you have?For more than 80 years, Globus family of brands has been providing a variety of vacations that address the needs of today''s diverse traveller. Whether it''s a fully escorted, premium, independent, or river cruise holiday, with Globus family of brands you will get unmatched value and world-class customer service with every journey.Source: This is an extract from the company''s own website.Welcome to our family of travel brands.For more than 80 years, Globus family of brands has been providing a variety of vacations that address the needs of today''s diverse traveller. Whether it''s a fully escorted, premium, independent, or river cruise holiday, with Globus family of brands you will get unmatched value and world-class customer service with every journey.Source: This is an extract from the company''s own website. #J-18808-Ljbffr