Best Body is Western Australias leading Reformer Pilates brand, with 18 studios, a highly engaged member base, and a mission to empower women through movement, mindset, nourishment, and community.Born from physiotherapy, we combine clinical expertise with lifestyle-focused group Reformer Pilates. With thousands of transformations, we are poised for national and international growth.We are seeking a CEO to bring strategic clarity, people leadership, and operational excellence to our business, driving expansion, member growth, and brand excellence.The OpportunityAs CEO, you will oversee daily operations, expand our footprint, grow active members, reduce churn, build a high-performing team, and uphold our brand standards.This role offers a chance to lead a purpose-driven health and wellness brand with strong community ties and growth ambitions.Key ResponsibilitiesVision & Strategic GrowthImplement and refine growth strategies across Australia and new marketsIdentify new revenue opportunities and operational efficienciesSupport investor relations and potential exit or acquisition strategiesOperational ExcellenceLead performance across 18 studiosAlign departments and foster high performancePromote data-driven decision-making and KPI trackingDevelop leadership team and culture of ownership and accountabilityCustomer Experience & BrandMaintain brand integrity and customer experienceCollaborate on marketing strategies for growth and engagementInnovate in product offerings and community connectionSuccess MetricsActive members per studio above 200Weekly churn below 1%NPS above 70, with a target of 90+eNPS above 70, aiming for 90+Minimal class cancellationsConsistent WOW experience at scaleHealthy EBITDA margins and profitabilityHigh-performing leadership team with clear rolesExpansion into new marketsIdeal Candidate ProfileExperienced in scaling multi-site wellness or fitness brands (10+ locations)Strong financial acumen and data-driven leadershipProven ability to build high-performance teams and cultureOperationally sharp and people-focusedKnowledge of systems, coaching, and brand integrityPassionate about improving lifestyles through movementNice-to-HavesExperience with corporate-owned studiosExposure to M&A or investor relationsUnderstanding of womens health, movement, or PilatesFamiliarity with EOS or similar frameworksApplication ProcessSubmit your CV and cover letter via the application portal. Share your motivation and how your experience aligns with this role.Equal Opportunity StatementBest Body is committed to diversity and inclusion, believing it enhances performance and innovation.Join us to shape the future of movement, community, and self-care in Australia and beyond.Job InsightsSalary: Please include your expected annual salary in your application.Number of applicants: (Data not provided)Skills match: (Data not provided)Your application will include questions about your right to work in Australia, your experience as a CEO, in marketing, and in people management, as well as your expected salary. #J-18808-Ljbffr
Job Title
Chief Executive Officer (CEO)