As the Head of Marketing at FXTRADING.com, you will lead the strategic direction and execution of all marketing activities, playing a vital role in driving brand awareness, user acquisition, and revenue growth. This is a high-impact leadership position that requires a blend of hands-on performance marketing expertise, strategic thinking, and team leadership. You will work closely with cross-functional teams to shape our brand and scale our global presence in the competitive CFD trading landscape.What You''ll Be DoingDevelop and lead the full-stack marketing strategy across SEO, SEM, social media, email campaigns, and push notifications all designed to drive ROI and user growth.Map and optimize user journeys specifically for CFD traders, from awareness to conversion and retention.Plan and execute a robust content strategy, including influencer/KOL marketing to build brand trust and drive engagement across key trading communities.Manage and optimize programmatic advertising campaigns using DSPs and DMPs to achieve global scale.Oversee brand positioning, creative development, and consistency across all marketing touchpoints.Conduct market research and competitive analysis to identify opportunities and inform marketing strategy.Build and manage a high-performing marketing team, setting clear KPIs and ensuring alignment with business goals.Collaborate with product, sales, and operations teams to align marketing initiatives with business growth strategies.Monitor, analyze, and report on marketing performance metrics, adjusting tactics to optimize outcomes.What We''re Looking ForProven experience (5+ years) in digital and strategic marketing roles, with a strong preference for candidates from CFD, FX, crypto, or fintech industries.Hands-on experience with platforms like Lotame, DV360, The Trade Desk, and Google Display Network.Deep understanding of lookalike audience building, campaign segmentation, and targeting across Meta, Google, and third-party DSPs.Familiarity with tools such as AdRoll, Eskimi, Quantcast, Liftoff, Appreciate, Moloco Cloud, Adikteev, MGID, Remerge, Clearpier, and Kayzen.Demonstrated success in retargeting and remarketing strategies.Strong analytical skills and experience with data-driven decision-making.Exceptional leadership, communication, and cross-functional collaboration skills.Ability to thrive in a fast-paced, evolving environment with a passion for innovation.What We OfferCompetitive base salary ($150K$200K) + aggressive performance bonuses.Work with a fast-moving, international team that values ownership and innovation.Flexible location and working hours.A chance to shape the marketing direction of a high-growth, tech-driven brokerage.Opportunities for continuous learning, professional development, and advancement.About UsFXTRADING.com is an international fintech company committed to providing cutting-edge trading solutions and exceptional client service. We embrace diversity and promote an inclusive workplace where all individuals are valued and respected. As a company that values innovation and excellence, we are looking for passionate professionals to join our team and help us drive growth on a global scale.Join us and be a part of a company thats redefining the future of online trading.Unlock job insightsSalary match Number of applicants Skills matchYour application will include the following questions:Do you have experience with Search Engine Optimisation (SEO)? Which of the following statements best describes your right to work in Australia? Do you have experience in a sales role? How many years'' experience do you have as a Head of Marketing? How many years'' experience do you have in a marketing role? How many years of people management experience do you have? How many years'' experience do you have in market research?With an early adopter philosophy Gleneagle is driven to remain at the forefront of financial services evolution. Recognising that we operate in an ever-changing space with continuously evolving reforms and regulatory requirements, our strategy is to deliver better, faster and more efficient products and services to all of our many stakeholders.With a firm focus on compliance hand in hand with commerce we are positioned for exponential yet sustainable growth. Committed to upholding the highest levels of transparency and integrity within our entire organisation, we aim to produce best of breed products and services whilst nurturing our people to rise to the top of our industry.Source: This is an extract from the company''s own websiteWith an early adopter philosophy Gleneagle is driven to remain at the forefront of financial services evolution. Recognising that we operate in an ever-changing space with continuously evolving reforms and regulatory requirements, our strategy is to deliver better, faster and more efficient products and services to all of our many stakeholders.With a firm focus on compliance hand in hand with commerce we are positioned for exponential yet sustainable growth. Committed to upholding the highest levels of transparency and integrity within our entire organisation, we aim to produce best of breed products and services whilst nurturing our people to rise to the top of our industry.Source: This is an extract from the company''s own websiteTo help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory. #J-18808-Ljbffr
Job Title
Head of Marketing