Job Title

As one of Australias fastest-growing skin clinic brands, were a purpose-led business built from grit, vision, and an unapologetic commitment to redefining beauty and wellbeing. With 10 clinics nationally and a rapidly growing eCommerce channel, The Skin Bar is entering its next phase of scale and were looking for a Head of Marketing to help architect that future with us.Our philosophy is simple: natural, healthy skin is the new beauty standard. We exist to challenge outdated ideals and shift the conversation away from filters, injectables, and quick fixes, instead prioritising results driven, non-toxic treatments that empower women to feel confident in their own skin.If you''re fuelled by operational excellence, culture-led leadership, disruptive thinking and youre passionate about helping drive a more authentic, skin-positive movement, this is your opportunity to shape one of the most exciting growth stories in beauty and wellness.Key ResponsibilitiesDevelop and execute an end-to-end marketing strategy aligned with brand positioning and business growth targetsOwn and deliver performance against key marketing KPIs, including customer acquisition, retention, engagement, and ROIOversee integrated, multi-channel campaigns across digital, social, influencer, PR, and product launchesDrive audience growth across all brand social media platforms through strategic content and campaign planningStrengthen brand presence and customer engagement at every touchpoint, ensuring consistency and impactLead, mentor, and grow the internal marketing team, fostering a high-performance, collaborative cultureAnalyze marketing data and audience behavior to inform decisions, optimise campaign performance, and uncover new growth opportunitiesCreate and maintain a data-led marketing calendar, informed by industry trends, seasonal moments, and performance insightsIdentify and execute opportunities to increase market share, brand awareness, and customer lifetime valueWorking closely with the founder to create strategies that supports growth for her personal brand ,alongside the growth of The Skin BarAbout YouDemonstrated success in the beauty, fashion, or lifestyle industries.Minimum of 10 years'' experience in marketing, including at least 4 years in a leadership roleStrong understanding of digital marketing, content strategy, brand development, and performance mediaProven ability to grow social media audiences and drive engagementHighly experienced with Meta Ads, Google Analytics, Klaviyo, Shopify, Later, and other relevant marketing platformsSkilled in customer segmentation and executing targeted marketing strategies that drive resultsData-driven mindset with a track record of scaling brand awareness and customer acquisitionStrong leadership and communication skills, with a collaborative and inclusive approachSeniority levelSeniority levelExecutiveEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesWellness and Fitness ServicesReferrals increase your chances of interviewing at The Skin Bar by 2xSign in to set job alerts for Head of Marketing roles.Sydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSurry Hills, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 6 days agoSydney, New South Wales, Australia 2 weeks agoAlexandria, New South Wales, Australia 1 month agoSydney, New South Wales, Australia A$130,000.00-A$165,000.00 2 weeks agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 5 hours agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 1 day agoHead of Marketing and Communications, APACSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoHead of Marketing - Australia and New ZealandChatswood, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia A$230,000.00-A$260,000.00 2 weeks agoSydney, New South Wales, Australia 3 weeks agoHead of Marketing - Campus Recruitment MarketingDarlington, New South Wales, Australia 2 months agoSydney, New South Wales, Australia 1 day agoHead of Marketing Relocate to Manila for a Career-Defining RoleHead of Marketing ANZ - 13-14 Month Maternity Cover ContractSydney, New South Wales, Australia 5 hours agoMillers Point, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 3 weeks agoHead of Partnerships and Trade Marketing, ANZSydney, New South Wales, Australia 4 days agoNorth Rocks, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 3 weeks agoMcmahons Point, New South Wales, Australia 6 days agoWere unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr