Job Title

Add expected salary to your profile for insightsBest Body is Western Australias leading Reformer Pilates brand, with 18 beautiful studios, a highly engaged member base, and a mission to empower women to become the best version of themselves through movement, mindset, nourishment, and community.Originally born from physiotherapy, we pioneered the fusion of clinical expertise and lifestyle-focused group Reformer Pilates in WA. Now, with thousands of transformations and testimonials under our belt, were ready for our next chapter of national and international growth.We are a business built on values, impact, and performance - and were looking for a CEO who can bring strategic clarity, people leadership, and operational excellence to take us to the next level.The OpportunityAs CEO, you will lead the day-to-day operations of Best Body while driving toward bold strategic outcomes: expanding our footprint, growing active members per location, reducing churn, building a world-class team, and ensuring consistent brand excellence at every touchpoint.This is a rare opportunity to lead a purpose-driven, performance-oriented health and wellness brand with deep community roots and ambitious growth plans.Key Responsibilities1. Vision & Strategic GrowthExecute and refine the strategic growth plan across Australia and into new marketsIdentify new revenue streams and operational efficiencies to improve profitability and impactSupport investor relations and exit/acquisition opportunities if required2. Operational ExcellenceLead and support studio performance across all 18 locationsEnsure all departments (People & Culture, Marketing, Member Success, Property & Support) are aligned and high-performingChampion data-driven decision-making and KPI visibility across the businessCoach and develop the leadership team (and build out when necessary)Foster a values-aligned culture of ownership, accountability, and WOW serviceEnsure systems for performance management, succession planning, and team development4. Customer Experience & BrandMaintain the integrity of the Best Body brand and customer experience across all studiosCollaborate with Marketing to enhance acquisition, retention, and member engagementSupport innovation in product offerings, technology integration, and community connectionWhat Success Looks LikeActive members per studio consistently above 200+Weekly churn below 1%Net Promoter Score (NPS) maintained above 70+, with a target of 90+Employee Net Promoter Score (eNPS) maintained above 70+, with a target of 90+Minimal to no class cancellations each monthConsistent delivery of WOW experience at scaleStrong EBITDA margins and increased studio-level profitabilityA stable, high-performing leadership team with clear accountabilitiesNew market expansion (regionally or nationally)Youll Thrive in This Role If You:Have scaled a multi-site wellness, fitness, or health brand (ideally with 10+ locations)Bring strong financial acumen and can lead through dataHave a track record of building high-performance teams and cultureAre operationally sharp but equally people-focusedUnderstand the power of systems, coaching, and brand integrityAre excited by the opportunity to help thousands more people upgrade their lifestyleNice-to-Haves:Experience in corporate-owned studio modelsExposure to M&A activity or investor relationsDeep understanding of womens health, movement, or PilatesFamiliarity with EOS or other operating frameworksHow to ApplyTo apply, please submit your CV and a brief cover letter via the application portal. In your cover letter, share why you''re excited about this opportunity and how your experience aligns with the role.Best Body is an equal opportunity employer. We believe diversity drives performance, and we are committed to building a team that represents different backgrounds, perspectives, and skills.Join us in shaping the future of movement, community, and self-care in Australia and beyond.Unlock job insightsSalary match Number of applicants Skills matchYour application will include the following questions:Which of the following statements best describes your right to work in Australia? How many years'' experience do you have as a chief executive officer? How many years'' experience do you have in a marketing role? How many years of people management experience do you have? What''s your expected annual base salary?To help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory.What can I earn as a Chief Executive Officer #J-18808-Ljbffr