Job Title

Are you ready to lead the next wave of digital innovation in B2B marketing? At Green Hat, we help some of Australias leading B2B brands (think SAP, ANZ, NEXTDC, Nestl, McCain and more) connect marketing to revenue through smart strategy, creativity and technology. After an internal reorganisation, were now looking for a Head of Digital Experience (DX) a handson AIsavvy digital leader whos ready to drive the future of digital strategy, martech and customer experience across our clients and our agency. The role Youll lead our Digital Experience practice and a team of talented specialists across: Marketing Automation & RevTech Web Development Data & Analytics B2B Media & Search Youll be both a strategist and a doer helping our clients shape their martech ecosystems, optimise performance and deliver datadriven, personalised engagement. You will be involved in the AI transformation of the agency and that of our clients. Youll also work closely with our Account Service team to ensure digital is at the heart of every client solution. What youll do Lead, grow and inspire our DX team to deliver outstanding client outcomes Be a trusted advisor to CMOs and digital leaders at major B2B brands Stay ahead of AI, digital and martech trends recommending new tools, techniques and services Collaborate with internal teams to design integrated digital solutions Drive Green Hats own digital strategy and showcase what bestinclass looks like What success looks like Youre recognised by clients and peers as a digital thought leader Green Hat is known for B2B digital innovation and effectiveness AI is embedded in our digital solutions, driving efficiency, effectiveness and valuecreation Your team is energised, motivated and delivering great work What youll bring Proven experience leading digital, martech or CX functions in an agency or B2B environment Deep knowledge of marketing automation, data, web and media performance Experience in AI implementation and passion to do more Ideally experience in ABM design and execution Strong client leadership and consultative skills Curiosity, strategic thinking and a passion for emerging tech A balance of commercial acumen and digital creativity Why Green Hat? Youll join a collaborative, awardwinning B2B agency that values innovation, learning and making a real impact. You will have the opportunity to work with bluechip brands globally, regionally and locally. You will be part of our Agency Leadership Team (ALT) and working on the growth strategy for our clients and our agency with some of the leading experts in B2B. You will add your sense of curiosity and adventure to our culture that values the individual, diversity and equality. If youre a digital leader ready to shape the future of B2B marketing, wed love to hear from you. This is a Melbournebased hybrid role with options to work from the office and home. Only Australian residents need apply. Referrals increase your chances of interviewing at Green Hat by 2x. Seniority level MidSenior level Employment type Fulltime Job function Marketing Industries Advertising Services and Marketing Services #J-18808-Ljbffr