Job Title

Shingleback Off Road is a proudly Australian-owned manufacturer of premium bike racks, trailers, and adventure accessories built right here in Beechworth, Victoria. We live and breathe the outdoors, and our products are designed to handle Australia''s toughest terrain because we test them on it. We''re looking for a creative, organised, hands-on Marketing & Social Media Coordinator to help elevate our brand, grow our digital presence, and bring the Shingleback lifestyle to life online. If you''re passionate about content creation, digital storytelling, and the outdoor space this is your dream role. What You''ll Do Marketing & Brand (Strategy + Execution) Plan, develop and roll out marketing campaigns aligned with product launches and seasonal peaks. Own the marketing calendar and help shape brand direction. Develop brochures, retail assets, in-store displays and event collateral. Ensure consistent brand identity across all digital and print channels. Social Media Management Manage and grow our Instagram, Facebook, TikTok, YouTube and LinkedIn channels. Create engaging, high-quality content written, visual and video. Collaborate with ambassadors, riders, content creators and industry partners. Track analytics and continuously optimise content and posting strategies. Digital Marketing & E-Commerce Update website content, product pages and blog articles. Manage email marketing campaigns (Klaviyo or similar). Run digital ads and performance tracking across Google and Meta. Report on KPIs related to traffic, engagement and conversions. Photography & Content Creation Capture lifestyle, product and behind-the-scenes imagery. Coordinate external photographers and videographers when required. Maintain an organised library of assets. Events & Partnerships Support the planning and promotion of expos, race events and outdoor activations. Build meaningful relationships with ambassadors, partners and event organisers. About You You''re a hands-on, self-motivated marketer who loves the outdoors. Australian work rights are required for this position. Essential Experience in marketing, communications or social media management. Strong creative skills using Canva, Adobe CS or similar. Excellent written communication and visual storytelling ability. Familiar with WordPress/WooCommerce or similar platforms. Knowledge of analytics tools and social performance metrics. Highly organised and able to run multiple projects at once. Desirable Photography or videography skills.Passion for MTB, camping, moto, off roading, or similar outdoor lifestyles.Experience with influencer/ambassador marketing. Why Join Shingleback Off Road? Work with a premium Australian brand in a booming outdoor sector. A tight-knit, friendly team that values creativity and initiative. Real ownership over your work your ideas matter. Opportunities to evolve and grow your marketing career. Be part of a brand loved by riders, families, adventurers and athletes. How to Apply All applications are to be submitted via Seek. However, to discuss the role or to request the PD or any additional information regarding the role, please send your request to:****@shinglebackoffroad.com.au #J-18808-Ljbffr