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OverviewWe are hiring for two separate Trade Activation Manager roles to join our marketing team, both based at our Docklands office:Trade Activation Manager - Corporate GroceryTrade Activation Manager - Independent GroceryEach role is individually responsible for executing below-the-line (BTL) marketing strategies within their assigned channel. Youll be the key activation lead for either our Corporate Grocery portfolio (e.g. Coles, Woolworths) or our Independents network (e.g. Metcash, Foodland, Drakes). Youll work closely with brand teams, sales, agencies and retail media partners to activate trade plans that connect our brands with customers and drive shopper conversion.ResponsibilitiesDevelop and deliver channel-specific trade marketing campaignsManage creative agencies and execution partnersPartner with sales to deliver best-in-class activationCoordinate with Coles 360, Cartology or Metcash as relevantTrack ROI and deliver post-activity reviews and reportingCollaborate across marketing, category and commercial teamsGrocery role includes Citrus Ad; Independents role includes trade expos and AFL activationsEach role manages its own budget and campaign calendarAbout YouTertiary qualifications in marketing, business or similarDemonstrated experience in trade, brand, or customer marketingStrong stakeholder management and communication skillsFamiliarity with Coles 360, Cartology or Citrus Ad (for Grocery)Experience with independents or sponsorship activation (for Independents)Strong attention to detail, planning and time managementA drive to execute great brand experiences at the shelf or in-storeMinimum of 2-3 years of relevant experienceApplicationsTo apply for this opportunity, please submit your resume and cover letter by clicking on the Apply'' button.At DON and George Weston Foods, we are an equal opportunity employer. We embrace inclusion and diversity and celebrate what makes us unique. We are committed to the principles of equal employment opportunity and the provision of a safe and healthy work environment. We can support accessibility needs in our recruitment process; please email [email protected] with your requirements.Applicants for this position may be required to undertake pre-employment screening tests including a pre-employment medical, drug and alcohol tests, and a security/background check, which may also include a criminal record check. Proof of eligibility to work is required for all successful applicants.Please note only shortlisted candidates will be contacted.About UsGWF is one of the largest food manufacturers in Australia and New Zealand, employing around 6,000 people across 60 sites. GWFs product range includes leading brands of breads, baked goods, smallgoods, flour, milled products, and animal feed. GWFs business units include Tip Top, DON, MAURI, and Jasol. DONs heritage goes back to the late 1800s and we produce ham, bacon, salami, smallgoods, and fresh pork. We take pride in our skills, techniques, and brands, which have evolved over more than a century; weve grown from a small family business to become one of Australias largest food manufacturers, now part of the GWF group.DON is a leading Australian employer with offices and facilities across the country. We provide a safe and supportive environment where everyone can achieve their full potential.Employment detailsSeniority level: AssociateEmployment type: Full-timeJob function: MarketingIndustries: ManufacturingReferrals increase your chances of interviewing at George Weston Foods. Get notified about new Activation Manager jobs in Docklands, Victoria, Australia. #J-18808-Ljbffr