Job Title

About Us Diligent is the global leader in modern governance, providing SaaS solutions across governance, risk, compliance, audit and ESG. Empowering more than 1 million users and 700,000 board members and leaders with a holistic view of their organizations GRC practices so they can make better decisions, faster. No matter the challenge. At Diligent, you are an agent of positive change. You are joining a team of passionate, smart, creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. Be a part of a global community on a mission to make a real impact. Position Overview This is a crossfunctional role working with our Commercial teams across marketing, sales and customer success. Product marketing connects our GRC product strategy to the tactics needed to drive success in sales and marketing, ultimately delivering business impact by growing accountbased revenue. The role reports to the Director, Marketing and will be instrumental in driving growth across whitespace and account expansion. As a core part of the APAC marketing team, this role is responsible for driving the APAC GoTo Market strategy, aligning with our Center of Excellence product marketing teams, sales enablement, product and sales teams to establish a better together selling motion. Additionally, this role will lead integrated marketing campaign strategies by designing and orchestrating local content development, content localization and insightdriven messaging. Key Responsibilities Collaborate on the GoTo Market strategy for all segments across Governance, Risk and Compliance, in close collaboration with marketing, sales and customer success. Provide a wide range of foundational insights including market analysis/TAM, ICPs, personas, customer journey mapping, competitive analysis, VoC, etc. Equip sales, customer success, and the broader marketing team with consistent and compelling messaging that drives adoption of our solutions and brings voice of market and customer to life. Build effective, targeted content, sales collateral, and sales enablement tools to accelerate sales and help customers find valuable use cases. Design multichannel campaigns through targeted digital, content, event, and web marketing efforts, creating a platform for Field Marketing and Sales Development to produce campaigns and amplify messaging to achieve revenue and customer engagement targets. Support global initiatives and enable sellers with training, tools, assets and experiences that drive pipeline and revenue. Create and implement annual and quarterly marketing plans that identify market opportunities, articulate core messaging, and compelling content that will drive leads and opportunities for sales teams. Lead the development and execution of crossfunctional gotomarket (GTM) strategies for our GRC platform of solutions to drive new opportunities, product growth, and adoption. Develop compelling positioning and messaging for the GRC platform. Collaborate with Marketing, Sales, Product, Enablement and other crossfunctional teams to champion and execute market research, sales and marketing enablement, positioning and buyer persona initiatives. Work with the Product Strategy team to define, monitor and evolve Diligents competitive, analyst and industry position to accelerate our product development and innovation. Define success criteria and measure the impact of Product Marketing efforts. Interpret and leverage data insights to validate GTM strategies, positioning, product growth and drive continual improvements. Use customer, partner and market intelligence to deliver meaningful insights and identify new market opportunities, serving as a key voice of the market/customer to our Product and Engineering teams. Define market problem and value proposition to detail productmarket fit for current product capabilities and establish GTM strategy for global new customer acquisition or customer expansion opportunities. Define strategies for pricing and packaging that align with landandexpand opportunities. Define endtoend product solutions within our existing platform (data integrations, platform features and APIs, terminology and content). Execute new product introductions crossfunctionally, preparing the product for market, our teams for market, and the market for our products. Conduct market, competitor and customer research and analyze customer and global market feedback to continuously define positioning, packaging, messaging, and pricing. Be the product expert that sales and presales can call to support strategic opportunities or new product introductions. Act as the market and product expert for Sales Enablement so they can educate the sales and marketing organization at scale. Collaborate with Marketing Communications to ensure they understand your products positioning, message, buyers, value prop. Collaborate regularly with technical product management to prioritize initiatives and bring key customer and market insights to their teams. Lead Product Launch activities. Maintain individual product roadmap to align product vision, market expansion strategy and targeted market opportunity, and prioritize initiatives with Technical Product Managers. Maintain your own product demo environment with test data. Required Experience / Skills B2B product marketing experience in technology, corporate data/information, finance or professional services companies. Ability to craft compelling stories, collateral and tools around technology products and services for both business and technical buyers. Experience working with partners and agencies to develop sophisticated marketing materials that drive impact with enterprise and midmarket buying committees. Demonstrated insight experience to deeply understand our market, customers and competition and then integrate into product development and GoTo Market strategies. Proven track record of owning projects endtoend and working autonomously, focusing on key outcomes amidst competing priorities and tight deadlines. Experience executing operational and GoTo Market plans that require input and execution from multiple teams. Strong understanding of SaaSbased solutions and product marketing best practices, passion for technology, and ability to interface across multiple functions. 8+ years of experience in marketing strategy development and crossfunctional execution in a B2B SaaS environment. 5+ years of relevant experience within a product marketing or technical marketing role. Proven track record of writing performancedriven product marketing plans that translate into measurable adoption results. Considerable experience influencing crossfunctional stakeholders at senior leadership level. Adaptable and can deal with ambiguity and changing priorities, with an eye for prioritization. Preferred Experience / Skills Strong project management skills with effective prioritization. Strong analytics skills: ability to distill raw data into actionable insights and create clear, concise reports. Selfstarter and entrepreneurial attitude, including ability to take initiative and navigate white space. Experience targeting multiple segments, comfortable with forecasting and attribution across campaigns and initiatives. Excellent written, verbal communication and negotiation skills. Excellent relationshipbuilding skills and a strong positive attitude. What Diligent Offers You Creativity is ingrained in our culture; we are innovative collaborators by nature and thrive on exploring how things can be done differently to help our clients. Flexible work environment, global days of service, comprehensive health benefits, meetingfree days, generous timeoff policy and wellness programs. Global offices in New York City, Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore and Sydney. Commitment to diversity, inclusion, and equal opportunity employment. Diligent created the modern governance movement. Our worldchanging idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability to lead with purpose. Our employees are passionate, smart, and creative people who want to build the software company of the future and make the world a more sustainable, equitable and better place. Headquartered in New York, Diligent has offices in Washington D.C., Baltimore, London, Galway, Budapest, Vancouver, Bengaluru, Munich and Sydney. We are a drugfree workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender identity or expression, medical condition, genetic information or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligents policies. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at the relevant support address. To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes. #J-18808-Ljbffr