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Join to apply for the Digital Content Specialist role at Woolworths GroupJoin to apply for the Digital Content Specialist role at Woolworths GroupWe are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose to create better experiences together for a better tomorrow. Its that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.If youre excited to turn todays blue sky thinking into a better tomorrow for future generations, youll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless. What you''ll doAs a Digital Content Specialist, you will be responsible for building and maintaining high-quality digital content across the Woolworths app and website, with a strong focus on content accuracy, operational excellence, and product enrichment. This is a hands-on, delivery-focused role, working primarily within Adobe Experience Manager (AEM) to publish content and support day-to-day content operations.Youll play a key role in ensuring that our digital shelves are accurate, engaging, and up to date, helping customers find what they need and shop with confidence.We are Woolworths GroupWe are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose to create better experiences together for a better tomorrow. Its that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.If youre excited to turn todays blue sky thinking into a better tomorrow for future generations, youll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless. What you''ll doAs a Digital Content Specialist, you will be responsible for building and maintaining high-quality digital content across the Woolworths app and website, with a strong focus on content accuracy, operational excellence, and product enrichment. This is a hands-on, delivery-focused role, working primarily within Adobe Experience Manager (AEM) to publish content and support day-to-day content operations.Youll play a key role in ensuring that our digital shelves are accurate, engaging, and up to date, helping customers find what they need and shop with confidence.Responsibilities include:Publish, update, and maintain digital content in Adobe Experience Manager (AEM) for the Woolworths app and website.Enrich and manage product content including images, copy, tags, and attributes to improve searchability, accuracy, and customer understanding.Build promotional banners, homepage placements, landing pages, and merchandising content based on provided briefs and schedules.Execute content changes with a high degree of precision, ensuring accuracy, consistency, and adherence to brand and accessibility standards.Perform quality assurance checks across multiple devices and formats (mobile, desktop, app) to ensure correct rendering and functionality.Troubleshoot content issues or discrepancies and escalate as needed.Manage content scheduling and version control to support key trading and promotional events.Support testing and rollout of new templates, modules, and CMS features in collaboration with the content and product teams.What you''ll bring3+ years of experience in a digital content authoring or web publishing role.Strong technical proficiency in Adobe Experience Manager (AEM) or a similar enterprise CMS.Experience working with structured product data, content tagging, and metadata to improve product presentation and discoverability.Familiarity with content operations in a high-volume retail, eCommerce, or digital publishing environment.Strong attention to detail and quality assurance mindset.Ability to follow defined content processes and publishing schedules with accuracy and efficiency.Understanding of responsive content and digital accessibility best practices.What youll experienceA progressive and flexible Work from Anywhere policy that gives you more control over your work, life and wellbeing.A global business with endless career possibilities around every corner and across every discipline with valuable exposure to a vast and exciting business network.Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.12 weeks paid parental leave for primary caregivers plus paid superannuation for up to 12 months while the Team Member is on parental leave - eligible from the first day of employmentEveryone belongs at Woolworths GroupAs one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our teams diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems.Woolworths Group is an inclusive, team-first company and we value all skills and experiences. If you meet some, but not all of the requirements, we encourage you to submit your application.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing, Public Relations, and Writing/EditingIndustriesAdvertising ServicesReferrals increase your chances of interviewing at Woolworths Group by 2xSign in to set job alerts for Content Specialist roles.Sydney, New South Wales, Australia 2 weeks agoCaringbah South, New South Wales, Australia A$75,000.00-A$75,000.00 1 week agoDigital Content & Social Media SpecialistSurry Hills, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 weeks agoSydney, New South Wales, Australia 4 weeks agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 3 days agoPyrmont, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 1 month agoStrategic Communications Specialist (Social Media)Newington, New South Wales, Australia 1 week agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 days agoManager, Customer Experience & Content - Commercial BankingSydney, New South Wales, Australia 2 days agoSurry Hills, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 2 months agoStaff Writer, Tech & Lifestyle - TechRadar AustraliaSydney, New South Wales, Australia A$53,000.00-A$66,000.00 3 days agoRyde, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 2 weeks agoNorth Sydney, New South Wales, Australia 5 days agoSurry Hills, New South Wales, Australia A$130,000.00-A$150,000.00 6 days agoSydney, New South Wales, Australia 5 days agoWere unlocking community knowledge in a new way. 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