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Job Title


Senior Brand Manager


Company : Miller Leith


Location : Melbourne, Victoria


Created : 2025-12-21


Job Type : Full Time


Job Description

Our client is one of Australias strongest FMCG success stories. They lead their category across Coles, Woolworths, Aldi and Costco, and theyre building serious momentum internationally. Based in Melbournes CBD, the team is closeknit, practical, and proud of what theyre building. People back each other, move quickly, and stay focused on doing work that drives growth. The Role This Senior Brand Manager role will shape how the portfolio shows up in market over the next few years. Reporting to the Head of Sales & Marketing, you will own key projects endtoend and play a genuine role in the commercial decisions behind the brand. You will combine brand strategy with category and shopper thinking, using data to guide direction and then delivering campaigns and instore activation that move the needle. This suits someone who enjoys being close to execution, while also wanting broader ownership and visibility. For the right person, there is a clear pathway into a Marketing Manager role over the next 12 to 24 months, with increasing portfolio responsibility and leadership exposure. Key Responsibilities - Build and deliver annual brand and category plans to drive penetration, growth and loyalty - Lead the brand planning cycle, from insight and portfolio review through to execution and performance analysis - Partner with agencies to deliver PR, media and campaign activity that strengthens brand equity - Identify gaps and growth opportunities, develop NPD concepts and business cases, and lead launches with crossfunctional teams - Own the A&CP budget, ensuring spend links to clear objectives and measurable outcomes - Use IRI, Nielsen, Quantium and Stratsuite to guide pricing, promotion, merchandising and innovation decisions About You - Strong FMCG marketing background, with brand management experience in food or beverage - Commercial and analytical, with the ability to turn data into clear actions - Handson NPD experience, from idea through to shelf - Confident stakeholder manager across sales, supply, finance and external partners - Curious, energetic, and motivated by building premium brands in a growth environment How to Apply If this sounds like you, apply today. For a confidential discussion, contact Josh Devlin at [email protected]. By engaging Miller Leith for recruitment services and/or career support, you are agreeing to our Privacy Policy and Candidate Consent Form. For more information, please contact [email protected]. Privacy Policy: Consent Form: #J-18808-Ljbffr