Job Title

Social Media Manager Australian Makeup BrandPlatforms: Instagram, TikTok, Facebook (reposting), YouTube Shorts (reposting, editing)Content Delivery: 2 YouTube Shorts per week, plus Reels, Stories, static posts, carousels, and video content.Key ResponsibilitiesDevelop a monthly publishing plan aligned with brand goals (engagement, sales, awareness).Create scripts for Reels, captions for posts, descriptions, headlines, and Stories in the required tone of voice.Video editing: assemble visual content into dynamic videos following TikTok and Instagram trends.Manage Stories: develop topics, interactive formats, lifestyle content; frequency based on audience activity.Analyze content performance: evaluate engagement, topperforming formats, audience insights.Shape brand presence: define positioning, tone of voice, content pillars, visual style across platforms.Ad creatives: produce banners, short videos and visuals for targeted advertising (in collaboration with a media buying agency).Audience support: assist in segmentation and crafting offers.Increase brand mentions on social media (Reddit, Instagram, Facebook, YouTube, TikTok).Manage UGC and ambassador content: select and liaise with creators, adapt content to brand values and language.Inaccount activities: organize collaborations, contests, giveaways and challenges from a marketing perspective.Location & CompensationRichmond, Victoria, AustraliaSalary: A$85,000.00A$95,000.00 per annum#J-18808-Ljbffr