Job Title

Join to apply for the Senior Marketing Communications Manager role at Melbourne RoyalLead marketing and campaigns to make the Melbourne Royal Show an unmissable event, boosting attendance, loyalty, and audience connection.The primary purpose of this role is to ensure that the Melbourne Royal Show is known as an iconic, unmissable event for Victorians, driving both new attendance and audience loyalty. The Senior Manager Marketing & Communications will achieve this by leading a high-performing team to deliver compelling campaigns, build the Show''s cultural relevance, and strengthen audience connection through insight-led storytelling and strategic marketing execution. Key responsibilities encompass leadership and collaboration, brand and reputation, audience and market strategy, campaign development and execution, digital marketing and content, ticketing and attendance growth, data and insights, public relations and communications and design.Desired Skills and QualificationsA tertiary qualification in marketing or similar discipline is essential10+ years'' experience in a marketing or digital role, ideally in an event/attraction-based environmentA proven track record in project planning and execution of integrated marketing campaignsAbility to manage multiple projects against set deadlines and budgetsProven leadership skills with the ability to motivate, collaborate and share knowledgeExcellent interpersonal and relationship management skillsStrong organisational and time management skills with the ability to multitask and meet tight timeframesHighly developed oral and written communication and interpersonal skills, including a demonstrated ability to liaise, negotiate and manage strategic relationshipsA high degree of initiative, creativity and innovationCollaborative and open, credible and engaging demeanourEnthusiastic and self-motivated, flexible and responsive to changeA sense of humour, fun, diligent and reliableOrganisation compliance and benefitsCurrent Working with Children Check requiredMust be available to work the 11 days of the Melbourne Royal ShowMust be able to work additional hours in the lead up and during events where requiredBe part of a collaborative, inclusive, and values-driven teamContribute to one of Victoria''s most iconic eventsEnjoy access to professional development opportunities and flexible work based on business needsFree on-site parking year roundEmployee Assistance ProgramRegular social functions and activitiesAccess complimentary tickets and valuable benefits to enjoy with family and friends at our largest and most iconic event.We''re reviewing applications and interviewing as they come in, and applications may close earlier than the published due date apply now so you don''t miss out!For further information or to access a position description, email [email protected] our organisationMelbourne Royal is a registered trademark of the Royal Agricultural Society of Victoria Limited, a member-based, not-for-profit organisation that is highly respected for:curating and presenting the Melbourne Royal Show, Victoria''s largest and most iconic annual community eventbeing the venue manager for Melbourne Showgrounds, Melbourne''s largest and most versatile indoor/outdoor event venuedeveloping and delivering events and programs to celebrate excellence and inspire innovation in agriculture, food and beveragesSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and Public RelationsIndustriesEvents Services#J-18808-Ljbffr