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Job Title


Head of Brand and Marketing


Company : Independence Australia


Location : Melbourne, Victoria


Created : 2026-02-06


Job Type : Full Time


Job Description

If you want to make a difference by having a positive impact on peoples lives, then a career with Independence Australia Group may be for you. Overview This is a key senior leadership role within the organisation, establishing a new holistic brand strategy across all entities, driving cultural change aligned to purpose, values and our external customer promise. You will play a critical role in shaping organisational culture, influencing strategic priorities and enabling sustainable commercial outcomes. You will define, protect and grow the organisations brand, driving customer-led growth across products and services, and building a high-performing, values-led Brand and Marketing function. What You Will Be Doing Define and lead the enterprise master brand strategy aligned to organisational purpose, vision and long-term strategy. Build, lead and inspire a high-performing, diverse and future-ready Brand and Marketing function. Define and implement the overall creative and marketing vision and strategy to enhance engagement and satisfaction across all channels. Lead go-to-market strategies for new products, services and propositions, including launch planning and post-launch optimisation. Own the marketing budget and investment portfolio, ensuring strong ROI, prioritisation and financial discipline. What we are looking for We are looking for a transformational leader with strategic capability, brand and marketing expertise, to grow and lead our Brand and Marketing function. Youre an energetic, engaging and inspiring leader with exceptional stakeholder engagement and relationship building skills which will be critical in driving our transformational agenda. Significant senior leadership experience in brand and marketing roles within a products and/or services organisation. Proven track record of building and leading high-performing teams. Expertise across brand strategy, integrated marketing, digital and customer insights. Strong commercial acumen with experience managing large budgets and driving ROI. Exceptional stakeholder management, influencing and communication skills. Experience operating at executive and Board level. Previous experience in the for-purpose or allied health sector desirable. Why work with us Benefits As a valued member of our team, you have access to a range of benefits and perks to set you up for success, including: Work close to home with access to free parking. Hybrid work arrangements - 3 days in the office, 2 days at home. Access salary packaging benefits to increase your take home pay. The chance to be part of a purpose-driven, values-based organisation that truly makes a difference. We believe everyone should have the opportunity to participate in life and the community, regardless of ability. Our aim is to improve the quality of life and provide access to products, resources and support to allow people to make choices to enhance their well-being and lifestyle, whether its in their own home, local community or in our residential facilities. As a social enterprise, we redistribute the surplus funds generated through the sale of over 12,000 healthcare products, mobility aids, and equipment into programs that support people living with disability. Independence Australia Group includes Independence Australia, Zest Care, SASI, AQA and Possability Group. Read more about our story at For a rewarding career where you can make a real difference and positive impact on peoples lives, APPLY NOW. Commitment to diversity Independence Australia Group is an equal opportunity employer and believe our people should reflect the diverse communities we operate in. We encourage applications from people with a disability, CALD, LGBTQIA+ and Aboriginal and Torres Strait Islander peoples to apply. If you have any questions about accessibility during recruitment or about the workplace, please contact our People Experience team on [email protected]. #J-18808-Ljbffr