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About UsAs an organisation, the AFL works tirelessly in all states and at all levels to enhance and grow the game from grassroots to elite. Together, we put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, collaborate with partners, delight members, support clubs and so much more. While our roles may vary, we are all united by a common goal, to progress the game for everyone to love and connect with Australia''s game.The AFL is committed to promoting and protecting the safety and wellbeing of children and young people in our care. Please note, we undertake several screening processes to ensure this commitment is upheld, this includes ensuring the successful candidate to this position holds a valid employee Working with Children/ Vulnerable People check and a satisfactory criminal history record check.We are an Equal Opportunity employer and firmly believe that diversity and inclusion is an important part of both the AFL and the communities in which we operate. Our game is for everyone, and we strive to be a workplace for everyone. Aboriginal and Torres Strait Islander peoples are encouraged to apply.About The RoleReporting to the Premium Member Events & Engagement Lead, the Premium Member Engagement Executive role is responsible for the development, delivery and continuous improvement of year-round engagement programs and event support for AFL Premium Members. This role focuses on building emotional connection, loyalty and retention through exceptional experiences, benefits, and member communications. The role owns the engagement calendar, benefits portfolio and dining strategy, working closely with internal teams and external partners to deliver best-in-class outcomes for AFL Premium Membership segments whilst also supporting the delivery of premium member events as needed.Key ResponsibilitiesMember EngagementDesign and deliver a best-in-class annual engagement program for Premium Members, including activations, competitions and surprise-and-delight initiativesIdentify and implement innovative engagement ideas that evolve the Premium Member experience year on yearSupport non-match day Premium Experience events including Premium Member Events and AFLConnect Member Events, and Corporate Hospitality deliverables when requiredPremium Benefits & Dining StrategyDevelop and deliver the Premium Member Dining strategy across the MCG and Marvel StadiumOwn and manage the Premium Member benefits portfolio, including reciprocal clubs, golf courses, VRC Chairman''s Club and interstate venue accessBuild and maintain strong relationships with benefit partners to ensure value, access and quality for membersStakeholder & Commercial CollaborationPartner with internal teams (Marketing, Membership, Stadium Experience, Commercial, Stadium Operations) to ensure alignment across engagement initiativesCollaborate with external stakeholders to deliver premium engagement outcomesSupport the development of marketing and communications for Premium Member benefits, engagement and promotionsBudget, Reporting & InsightsManage engagement budgets, ensuring effective allocation and cost controlOversee invoicing and financial administration related to engagement initiativesUse CRM data and member insights to influence engagement strategy, track participation and report on outcomes using SalesforceOUR IDEAL TEAM MEMBERDemonstrate minimum 5 years'' experience in the customer experience, events and hospitality industryPreferred experience in stadium, sporting or entertainment businessesExperience delivering premium, VIP or member-based events with a strong focus on detail and guest experienceExceptional stakeholder management skills, internal and externalHighly creative and innovativeAbility to translate strategy into execution, comms & marketingUnyielding focus on member centricityAdministration and budget management skillsStrong verbal and written communication skillsAbility to manage and coordinate a variety of activities simultaneously and within set timeframesAbility to budget and allocate resources effectivelyAbility to remain effective when faced with changing tasks or responsibilitiesAbility to manage people within a high-performance and high-pressure environmentAbility to identify and provide quality solutions aimed at meeting member and customer needsOUR CULTUREPlease visit www.afl.com.au/careers/our-organisationTHE PERKSPlay The Day Your Way a flexible approach to your working lifeMy Development lean into the AFL''s My Development program consisting of on-the-job training, coaching and mentoring, and formal learningPlay Well access to our extensive Health and Wellbeing program centered around our belief in a healthy body, healthy mind, and healthy workplaceMy Benefits with thanks to our AFL Corporate Partners, access great benefits and discountsAFL Silver Memberships permanent team members can access AFL matches at Marvel Stadium and the MCG, enjoy and share the experience of our game with your family and friends!Applications Close: 12 February 2026 #J-18808-Ljbffr