Lead end to end marketing for residential house and land communitiesNewly created role available for an immediate startJoin a collaborative Developer with a strong project pipelineJoin a respected private land developer as the Project Marketing Manager, leading end-to-end marketing for 12 residential land projects, including a major masterplanned community. This role is ideal for a hands-on marketer who thrives in a fast-paced environment and enjoys shaping project brands, driving strong lead generation, and delivering seamless launch and release campaigns.Working closely with the Sales & Marketing Director and cross-functional teams, you''ll play a key role in delivering compelling campaigns, enhancing customer experience, and positioning projects for sales success.Key ResponsibilitiesThis is a full-time permanent role which has been newly created due to growth and acquisition. You will be based from Sydney CBD with travel to project sites when required.Develop integrated marketing strategies and annual plans for residential house and land projects.Support with the launch of a new brand, and support with brand marketingManage project budgets, timelines, forecasts and key performance targets.Conduct market research, competitor analysis and buyer profiling to inform positioningOversee brand development and creation of all marketing and sales collateralManage external creative partners to deliver high-quality digital and print content.Execute digital marketing campaigns and optimise websites, landing pages and customer journeysMonitor analytics, lead performance and continuously refine digital campaigns for conversionLead marketing for staged land releases, including messaging, pricing support and eventsManage relationships with internal teams, agencies, vendors, council and community partners.Track performance metrics and provide regular reporting to the leadership teamAbout YouYou are an experienced project marketer with:5+ years in property or project marketing ideally from a Developer or Home BuilderDemonstrated experience delivering marketing for land estates, new homes or masterplanned communities essentialStrong digital marketing expertise and ability to interpret analyticsExcellent stakeholder, project management and communication skillsCreative capability with high attention to detailExperience managing budgets and agenciesRelevant tertiary qualifications in Marketing and experience with CRM/CMS platformsOwn vehicle and driver''s licence for site visitsWhy Join?Work on significant, high-profile residential land projectsA collaborative business with strong values across integrity, innovation, customer focus and sustainabilityOpportunity to shape brand direction and deliver meaningful community outcomesPrivately owned business with direct access to key decision makersHow to ApplyTo help us manage a high volume of interest, we kindly ask that applications are submitted via the link or by email only to [email protected] so much for your understanding, and we appreciate you taking the time to apply. #J-18808-Ljbffr
Job Title
Project Marketing Manager - House & Land Development