About UsAtYates, we don''t just grow gardenswe grow people, ideas, and communities.We have over 130 years of heritage and the#1 gardening brand in Australia and New Zealand, trusted by generations of growers. The Yates Group also includesSeasol, Munns, and Hortico, all trusted names in garden care.But we''re more than just Yates.As part of theDuluxGroup, we are connected to a family of iconic, market-leading brands that protect, maintain and enhance the spaces and places in which we live and work.Our real secret? Our people.We''re proud of the awesome culture we''ve built that is authentic, collaborative, inclusive, and full of energy. So, if you''re driven by purpose and want to make a meaningful impact, this is where you belong.An internal promotion has opened the door for a visionary Senior Brand Manager to step in and shape the future of our biggest category - Lawn Care. This role sits at the heart of our growth ambitions and plays a critical leadership part within the Yates Marketing Team.What You''ll Be DoingLead the category and brand strategy for the Lawn Care portfolio to drive growthOwn brand communications across ATL, BTL, digital and shopper channelsBuild and execute integrated activation plans with Sales, Category, IMC and Innovation teamsEquip sales teams with tools and insights to drive strong customer and channel executionLead and influence crossfunctional teams to deliver NPD and brand programsEngage with key customers to share category insights and brand visionOur BenefitsUp to$1,000netannuallyto cover private health extras gap costsExclusive discountson DuluxGroup products and partner offersStay active anytime, anywhere through our partnership withFitness Passport20 weeks paid parental leave(primary carers) and2 weeks partner leavefrom day oneMarket leadinglearning,developmentand careerpathwaysAccess to ourWellbeing Huband fullEAP supportRecognition programsthat celebrate your impactWhat We''re Looking ForDegree in Marketing, Business or related field and 5+ years'' experience in brand and/or category management within consumerdriven brandsStrong skills in brand strategy, positioning and brand buildingProven experience delivering NPD and innovation pipelinesSolid commercial acumen with experience managing pricing, profitability and category strategyStrong consumer insights capability and ability to translate insights into growth plansStrong presentation, communication and influencing skillsStrategic thinker who can balance longterm vision with shortterm deliveryWhy Join Us?Progressing your career with the DuluxGroup means being part of a network of over 8000 employees globally who believe in our purpose to''Imagine a Better Place''With origins dating back to 1918, we are a leading marketer and manufacturer of iconic brands such as Dulux, Selleys, Cabots, Yates and B&Dto name a few.By joining us, you will be a part of a long termstrategy to deliver profitable growth throughbrand leadership,innovationand customer intimacy. We are committed to internal mobility and growth while fostering an inclusive culture with flexible work options.If this sounds like an environment you would like to be a part of,please apply online! #J-18808-Ljbffr
Job Title
Senior Brand Manager