Job Title

About UsFord Racing is a division of Ford Australia focused on performance and motorsport legacy. Ford Australia is a leading automotive OEM with a network of engineers, designers and specialists across multiple sites, contributing to models and racing programs sold in markets worldwide. Ford Australia''s National Sales Company (NSC) in Richmond is the central hub for commercial and customer engagement activities across the country.We are committed to innovation, a customer-focused approach, and building careers alongside award-winning vehicles.About the RoleAs a Sports Car Marketing Specialist, you will join Ford Racing''s global team to drive the next chapter of our 125-year racing legacy. Based in Australia, you will develop and execute integrated marketing strategies for premier series like Supercars and Mustang Cup. You will lead high-impact trackside activations and digital content, manage VIP hosting and sponsorships, and serve as the primary link between global strategy and local execution. By collaborating with race teams and partners, you will connect racing programs with regional markets and provide dealers with tools to engage fans and champion the Ford brand.This position reports to the Global Sports Car Marketing Manager, based in the US, and will be based at the National Sales Company Office in Richmond, Melbourne. The role operates on a hybrid basis and involves frequent interstate travel.QualificationsEssential Experience: Demonstrated experience in motorsport event management, combined with proven expertise in digital and social media marketing strategies.Industry Background: Previous experience working directly within an OEM environment or at an agency supporting OEM clients is highly preferred.Autonomy & Initiative: A confident self-starter capable of operating with minimal supervision; able to translate general strategic direction into effective execution.Project Management: Exceptional organisational skills with the ability to establish structures, design efficient processes, and ensure timely completion of multiple complex tasks.Decisive Execution: Strong bias for action to keep projects moving forward to meet deadlines.Adaptability & Problem Solving: Ability to perform under pressure in dynamic environments and make sound decisions under duress.Stakeholder Relationship Management: Ability to build and maintain robust relationships across internal teams, external partners, race teams and customers.Benefits & PerksDiscounted lease car options.Multiple Employee Resource Groups Ford Pride, Women of Ford and Ford Empowering Diverse Abilities.Flexible Work Arrangements.Growth and development opportunities via internal and external training.Paid parental leave from day 1.Comprehensive Employee Assistance Program.Wellness Programs including Free Flu Vaccinations and Health Checks.Paid volunteer days.Equal OpportunityFord Australia is an inclusive employer, and all qualified applicants will receive consideration for employment.If you require any support or adjustments to the recruitment process, please contact our Talent and Inclusion Lead Sarah at [email protected] must be legally authorised to work in Australia. Verification of employment eligibility will be required at the time of hire.Applications will close on Sunday 15 February 2026Note: due to high application volumes, we will only contact shortlisted candidates.Ford Motor Company of Australia Pty Limited ACN 004 116 223 (Ford) collects your personal information to consider you for a role at Ford. Ford may also collect information from third parties for recruitment purposes. Ford may disclose your information to related companies and third-party service providers for recruitment-related activities. Ford''s privacy policy explains how to access or correct personal information and how to raise a privacy concern. You can contact Ford at 13 FORD or via the privacy policy details.ResponsibilitiesDevelop and execute the sports car marketing plan for Australia, aligned with the global Ford Racing and sports car marketing strategy.Plan and manage trackside activations, content creation, and storytelling, including oversight of external agencies.Coordinate brand management, digital content, and marketing with key series partners (e.g., SRO, Mustang Cup Australia, Supercars).Provide brand management support to Ford Racing sports car teams and ensure seamless branding integration.Collaborate with Brand and Design Managers to develop team branding, gear, hospitality spaces and event collateral.Work with regional Marketing & Communications to leverage Ford Racing and align with Ford''s core principles.Integrate marketing into racing cycle plans with the Ford Racing Competition team and support program assessments from a marketing perspective.Coordinate VIP and Executive trackside hosting experiences at sports car races where Ford participates.Collaborate across departments to integrate Ford Racing into broader Ford brand activities and refine dealer engagement toolkits.Support the Sponsorship Manager in prospecting for new local partners, managing existing relationships, and delivering global Ford Racing sponsorships.Coordinate regional and global agencies and resources to support Ford Racing activities in Australia.Ensure activities and projects are executed within allocated budgets.Flexibility to work across multiple time zones with a globally based team. #J-18808-Ljbffr