Job Title

G Squared is growing, and we''re looking for a Senior Ecommerce Paid Media Consultant to join our award-winning Paid Media team.This role is for a seasoned ecommerce performance marketer: someone who understands how paid media directly drives revenue and margin, not just clicks. You''ll own ecommerce growth strategies for leading brands, working handson across Google Ads, Meta Ads, Shopify and shopping feeds, while collaborating with specialists who help bring your strategy to life.You''ll manage your own portfolio of clients, shape their ecommerce media roadmaps, and be trusted to make commercial decisions that move the needle.Why this role rocks:Own ecommerce growth strategy, not just channel executionWork with ambitious ecommerce brands across retail, DTC and marketplacesLead Google Shopping, Performance Max, Meta Shopping & Advantage+ strategiesPartner with specialists in feeds, CRO, SEO and web to drive real revenue outcomesFlexible work, modern office, and clear progression as the team continues to growWhat you''ll doAs a Senior Consultant, you''ll be the strategic owner of your clients'' paid media performance.Own and evolve paid media strategies for ecommerce brands, with a clear focus on revenue, ROAS and scalable growthLead strategy across Google Ads (Shopping, PMax, Search, YouTube) and Meta Ads (Shopping, Advantage+, prospecting & retention)Use data to make commercial decisions around budget allocation, feed optimisation, bidding strategy and creative directionOversee Google Merchant Center, Meta catalogues and shopping feed healthUnderstand how Shopify, product data, pricing, availability and promotions impact paid performanceCollaborate with feed specialists and web teams to improve product coverage, performance and conversion rateBe the senior point of contact for clients: confident presenting strategy, results and recommendationsWork closely with our implementation team, delegating execution while maintaining high standardsSupport and mentor Analysts as accounts scaleWhat we''re looking forThis role is ideal for someone who has already scaled ecommerce accounts and wants more ownership and influence.You''ll bring:6+ years of handson paid media experience, with a strong ecommerce focusDeep expertise in Google Ads and Meta Ads, particularly shoppingled strategiesStrong understanding of Shopify, ecommerce tracking, and revenue attributionExperience working with Google Merchant Center, Meta catalogs and feeddriven campaignsConfidence optimising campaigns based on performance data, feed quality and commercial outcomesExcellent communication skills, feeling at home and comfortable advising senior client stakeholdersGoogle Tag Manager and website tracking experienceHigh proficiency in Microsoft suite (Excel & PowerPoint)Strong business acumenCRO or ecommerce UX understandingExposure to marketplaces or omnichannel ecommerceProgrammatic or TikTok Ads experienceAbout G SquaredG Squared is a digital consultancy headquartered in the central Sydney suburb of Chippendale.We''re a motivated team of likeminded individuals who love what we do, and have fun doing it.We are driven by implementing digital solutions which focus on innovative use of technologies and most importantly, generating results for our clients.Our consultancy has 4 main service pillars - Web, SEO, Paid Media and Creative. Our teams work collectively on our accounts, and ensure our strategies are always integrated. This allows us to take a more holistic view of digital, and focus on channels working cohesively together, and not against each other.Purposebuilt office building with breakout zones and collaboration stationsComprehensive, frequent training through our partnership with Sydney University.Paid parental leaveHoliday bonusRegular team eventsAwardsWinner at APAC Search Awards - Best SEO CampaignFinalist for Specialist Agency of the Year at the Mumbrella Awards 2022Finalist for Marketing Agency of the Year at AMI Awards 2022Finalist for Independent and Digital Agency of the Year at the AdNews Awards 20217 x finalist at APAC Search Awards & 8 x finalist at SEMRush Search AwardsG Squared is committed to being a diverse and inclusive workspace. We encourage people of all backgrounds to apply. #J-18808-Ljbffr