About Ellucian Ellucian is a global market leader in education technology. We power innovation for higher education, partnering with more than 2,800 customers across 50 countries and serving over 20 million students. Ellucian''s AIpowered platform, trained on the richest dataset available in higher education, drives efficiency, personalized experiences, and strengthened engagement for all students, faculty and staff. Fueled by decades of experience with a singular focus on the unique needs of learning institutions, the Ellucian platform features bestinclass SAS capabilities and delivers insights needed now and into the future. These solutions and services span the entire student lifecycle, from student recruitment, enrollment, and retention to workforce analytics, fundraising, and alumni engagement. Ellucian''s innovative solutions, vast ecosystem of partners, and user community of more than 45,000 provide best practices leading to greater institutional success and achieving better student outcomes. About The Opportunity As the Senior Marketing Manager, you will serve as the senior regional marketing leader responsible for shaping and driving Ellucians strategic marketing across the Asia Pacific region. In this elevated role, you will lead the development of highimpact integrated marketing strategies that accelerate pipeline, deepen customer engagement, drive partner alignment, and strengthen Ellucians brand presence across diverse, highgrowth markets. You will operate as a senior advisor to regional sales leadership, global marketing teams, and Ellucian Partnersleading the viewpoint and translating market insights, customer needs, and institutional trends into compelling marketing programs that influence revenue outcomes and support longterm growth. This role requires a seasoned B2B marketer with demonstrated experience leading regional strategies, managing complex gotomarket programs, and steering crossfunctional alignment. You will bring strong executive presence, strategic thinking, and operational excellence to help elevate Ellucians impact in the region. Where you will make an impact Develop multiyear regional and ABM marketing strategies aligned to business priorities, revenue targets, and higher education market needs. Partner with regional leadership to shape gotomarket plans supporting modernisation, expansion, and customer growth. Translate global marketing priorities into regionspecific execution strategies that scale effectively across the territory, including driving localised product launches and developing customer advocacy. Lead datadriven demand generation strategies, inclusive of deep data reporting around measurable pipeline impact and ROI optimisation. Oversee advanced ABM frameworks, digital programs, partnerled campaigns, and multichannel marketing initiatives. Provide forecasting, insights, and performance reporting that guide strategic decisionmaking. Serve as senior advisor to regional sales leadership to ensure alignment on priorities and shared success metrics. Strengthen operational alignment across global marketing, sales, solutions consulting, and partner teams. Lead strategic comarketing programs within the Ellucian Partner Network, supporting joint positioning and pipeline acceleration. Elevate Ellucians brand through thought leadership, storytelling, customer advocacy, and executivelevel events. Manage marketing operations including budgeting, planning, measurement, and continuous improvement. Maintain deep relationships and represent the voice of the customer in marketing materials to drive local customer opportunities. What You Will Bring 6 to 10 years of progressive B2B marketing experience, ideally in SaaS, enterprise technology, or higher education. Proficiency in Salesforce, Tableau, and project management tools like Monday.com. Demonstrated success in highimpact demand generation, AccountBased Marketing (ABM), multichannel programs, and partner marketing. Proven track record leading regional marketing strategy and partnering with senior sales leaders. Strong analytical skills with the ability to forecast, measure, and optimise marketing performance. Excellent executive communication and stakeholder management abilities. Experience operating across ANZ and broader APAC markets. Experience in the education or higher education technology sector is highly desirable. Ability to lead through ambiguity, drive innovation, and maintain agility in a fastpaced environment. What makes #Ellucianlife 20 days annual leave plus public holidays Competitive superannuation and life cover Private Medical and Dental family cover Thrive Flex Program that allows you to contribute towards your health, financial, or learning interests 5 charitable days to support the community that supports us Wellness Headspace (mental health) Wellbeats (virtual fitness classes) RethinkCare caregiver support Diversity and inclusion programmes that promote employee resource groups such as: Women in Technology, Pride and Go Green to name a few. Parental leave Employee referral bonuses to encourage the addition of great new people to the team We Foster a learning culture with: Education Assistance Program Professional development opportunities #J-18808-Ljbffr
Job Title
Senior Field Marketing Manager