Job Title

We''re partnering with Calexico, the epicentre of global fashion and home to 150+ luxury labels. Their growth has created the need for a Senior Marketing Manager to join their Brisbane team. As Senior Marketing Manager for Calexico, you will own the end-to-end marketing strategy across campaign planning, customer acquisition, conversion optimisation, and retention. Your focus will be to drive sustainable growth, elevate brand presence, and deepen client loyalty across retail and e-commerce. You will work closely with leadership, buying, and retail teams to align marketing initiatives with product drops, seasonal campaigns, and commercial targets. You will bring structure, clarity, and momentum to marketing ensuring every dollar spent is intentional and performance-driven. You''ll Love: Working at the epicentre of trend and luxury fashion if you appreciate quality youll be right at home. Joining a passionate and fun team, and a business with a lot of heart. Being part of a fastpaced, highgrowth environment ready for your vision. About You: Experienced in leading marketing for a fastpaced ecommerce brand. Bonus points if youve worked in multibrand apparel. Trade focused, driven by campaign metrics, and love the pace and thrill of ecommerce. Understanding how marketing fits together holistically, across acquisition, conversion, and retention, and knows which levers drive which outcomes. Strong handson experience with email marketing systems and analytics tools. Commercially minded you understand margins, inventory cycles, and revenue targets. A strategic thinker who can zoom out and map the vision, but also dive into execution. What Youll Own: Develop and lead the overarching marketing calendar aligned to seasonal buys, designer drops, and retail moments. Lead a small, mighty team. Build and execute integrated campaigns across digital, social, email, paid media, and instore. Partner with the inhouse creative team and external paid media partners to ensure campaigns reflect the elevated Calexico aesthetic while delivering commercial outcomes. Monitor CAC, ROAS, and channel performance, adjusting strategy in real time. Own CRM strategy including email marketing, SMS, and customer segmentation. Develop retention strategies that increase repeat purchase rate and lifetime value. Align digital marketing with instore clienteling initiatives. This is a rare opportunity to shape the marketing engine of one of Australias most established luxury boutiques working closely with leadership and directly influencing the next stage of growth. If youre ready to lead strategy and execution and build something meaningful within a luxury fashion business wed love to hear from you. Apply For Job #J-18808-Ljbffr