OverviewAt Fitness Passport we are driven by a clear purpose to make fitness more accessible so more people can lead active and healthier lives. Founded in 2006, we partner with the public sector, corporate employers, and leading fitness facilities across Australia and New Zealand to provide members with access to a wide range of gyms and wellness resources.The RoleWe''re looking for a proactive and creative Marketing Specialist to take ownership of our marketing collateral and customer communications across our key customer segments. This is a 3month fixedterm contract, ideal for someone who thrives in a fastpaced environment, loves turning complex ideas into compelling messages, and can elevate how we present our brand across every touchpoint.Contract: 3month fixed term; Location: Sydney, Australia.Key ResponsibilitiesAssess all existing marketing collateral, messaging and touchpoints across the three core customer segmentsDevelop refreshed, segmentspecific value propositions and messaging frameworks to ensure clarity and consistency as we expand our product offeringCreate new, polished collateral including brochures, merch, kits, pitch decks, sales onepagers, case studies and email templates for all customer segmentsStrengthen and evolve our brand narrative to support growth and international market differentiation as we scaleRedesign template presentation decks for speedy reuse and automation across the product and sales teamsImplement Facility and Member engagement campaigns tactical campaigns that drive app usage, facility visits and wellbeing engagement beyond just gym accessEnhance competitor differentiation sharper messaging around what makes Fitness Passport different, especially as we expand the wellbeing ecosystem beyond fitnessPartner closely with Sales, Facilities and Product to understand customer needs and refine messagingAddress employer monetisation positioning to justify the shift from free to paid without reducing pipelineAbout YouGenuinely curious and passionate about health, wellness and fitness3+ years'' experience in marketing, brand or content roles, preferably in B2B or SaaSStrong writing and communication skills, able to tailor messaging for different audiencesExperience developing marketing collateral and sales enablement tools from scratchComfortable working in fastpaced environments with multiple stakeholdersAbility to manage competing priorities and deliver highquality work quicklyNice to have: basic design tools (Canva, Figma, Adobe Suite)BenefitsYour own Fitness Passport membership access thousands of fitness facilities3 paid wellbeing days per yearHybrid & flexible work three days a week in our new head officeGenerous WFH allowance to support our hybrid modelOngoing wellness perks fitness challenges, guest speakers and morePaid parental leaveMental health support through Clear Head & our Employee Assistance ProgramRewards & recognition earn Hero Points and get rewarded for your impactRegular social events to stay connected and celebrate wins''Pawesome'' incentives like bringyourdogtowork dayHow to ApplyClick ''Apply'' and you''ll be directed to Jobs by Employment Hero. If you don''t already have an account, simply sign up with your email address. It only takes two minutes to submit your application. If it''s a match, our Talent Team will be in touch for a quick screening call. #J-18808-Ljbffr
Job Title
Marketing Specialist